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Google Ad Preferences 29 Jan 2013 | 06:20 am
Do you ever find yourself surfing the web and keeps seeing the same ad from the website you visited earlier in the same day or the day before? This is known as re-targeting or re-marketing. Basically ...
Has this Happened to You? A Real Help (Me) Desk 29 Nov 2012 | 06:49 am
OK so I needed a new business task desk for a spare bedroom. I went to a big box store (no names mentioned because I want to do business with them some day) and I bought what looked like a spartan sim...
Unique Selling Proposition – Green Business Ideas 25 Nov 2012 | 09:57 pm
I was in the market for a back pack I could use on day hikes or overnight travel. I searched around the internet and I found a company called Moosejaw.com. I might have heard of them before but I real...
Top 10 Tips for Starting a Small Consulting Business 1 Nov 2012 | 03:50 am
Top 10 Tips for Starting a Small Consulting Business If you are going to be starting a consulting business we have to assume that you have some experience in a certain area of expertise that people wi...
A Few Unwritten Business Rules for Internet Marketing 12 Sep 2012 | 08:39 pm
Unwritten Business Rules for Internet Marketing Disclaimer: In this article are the opinions of one person who has been marketing on the Internet since 1995. There are probably 100’s of other Unwritte...
How to Take a Simple Idea and Make a Boatload of Money 7 Sep 2012 | 02:09 am
Some of us remember back to 1970. I was a mere 12 years old. This was only a year after Broadway Joe Namath and the New York Jets won Superbowl III. The NFL was poking along and it needed a boost to t...
Compliance Services in Massachusetts for Businesses 17 Jul 2012 | 01:44 am
A couple of months ago I got this letter telling me I needed to fill out my corporate minutes and send them in to Compliance Services. Who? Yes Compliance Services looked like they were representing t...
Microsoft Adds to ADHD and Productivity 13 Jul 2012 | 06:07 am
I came back from my bike ride today and went on Outlook to check my mail. And low an behold I saw this graphic asking me to connect my Outlook with my social media accounts. While I do like social med...
Setting Client Expectations 5 Jun 2012 | 06:35 pm
In the online advertising and direct response marketing world we are all trying to hit some moving targets and it can become a real challenge especially if the client is not as experienced as we are i...
Direct Response Marketing on Steroids 7 May 2012 | 02:47 am
A Direct Response Company Everybody Knows While Google technically is not a “direct response company” they really are a direct response marketing business delivering back to the user the most relevan...