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Content Marketing Matters! 17 Jul 2013 | 01:39 pm
Content marketing is very important when it comes to creating your business strategy, and personally I think it’s underestimated. I saw some recent statistics produced by eMarkerter that backed up my ...
Is Online Personalisation Creating Filter Bubbles? 10 Jul 2013 | 08:36 pm
Recently I’ve seen an increase in people talking about online personalisation. Eric Reiss gave a talk at UX Camp Europe about how he sees the future of design being focussed more on personalising expe...
6 examples of using arrows to influence user behaviour 5 Jul 2013 | 06:41 pm
It’s common knowledge that users only skim read pages looking for relevant information as opposed to reading word by word. To combat this designers are faced with the task of providing visual cues to ...
UX Camp Europe 2013 28 Jun 2013 | 01:58 pm
Last weekend I flew out to Berlin to attend UX Camp Europe. The event attracted over 600 UX professionals from across the globe with attendees coming from as far away as Peking and San Francisco. The ...
What’s the best email marketing service for me? 20 Jun 2013 | 08:22 pm
Nowadays there are many different email-marketing services that all say they’re better than each other. But how can this be true? What’s making them better than there competitors and why should you be...
10 examples of using urgency in ecommerce 17 Jun 2013 | 06:58 pm
Creating a sense of urgency is an increasing popular tactic used by sites to help improve conversion rates and reduce shopping cart abandonment. Urgency is generally invoked in four ways: Limited stoc...
Why being in SEO is like fancying a popular boy in high school 14 Jun 2013 | 04:27 pm
As a digital agency, we spend a lot of time thinking about what Google might be thinking of us, in exactly the way I remember doing as a teenager about boys. In this metaphor, we the agency are the te...
UX Brighton goes for a Spin 12 Jun 2013 | 08:42 pm
Last night’s UX Brighton looked at the challenges for engineers, researchers, and UX specialists in designing interfaces for the automobile industry. Two expert speakers shared their experiences desig...
Brighton Content Strategy Meetup 31 May 2013 | 06:33 pm
The Brighton Content Strategy Meetup, now run by our very own Digby Killick, returned last night with an event around content strategy in journalism. Three fantastic speakers, all from a journalistic ...
What makes a popular infographic? 29 May 2013 | 03:19 pm
Over the last few years, infographics have become a very popular tactic for content marketers. All across the web, infographics are being called upon to help brands present all kinds of content in a w...
