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Improving Your Online Appeal as Part of Your Digital Marketing Strategy 27 Aug 2013 | 10:05 am
What is the difference between digital marketing and traditional marketing? In one sense, there isn’t any. Whether online or offline, marketing is still about how people find out about your business, ...
How Email can be a Valuable Part of Your Digital Marketing Strategy 27 Aug 2013 | 09:55 am
Everybody has email right? Especially these days where the rise of the smart phone means you can have access to the internet in the palm of your hand. Email is the oldest digital communication app, an...
ThreeKey Components of a Successful Digital Marketing Strategy 9 Aug 2013 | 02:27 pm
How do you market your business online? While having an effective, well designed website is a basic requirement, there are a number of other key components to a successful digital marketing strategy. ...
How to Kick Off Your Digital Marketing Strategy 24 Jul 2013 | 02:16 pm
Like most small and medium-sized business owners, youprobably have a lot on your plate, from managing daily operations, to catching up with paperwork of an evening. It is probably all too easy to rele...
Duplicate Content – Why Its a No No For Google SEO 27 Jun 2013 | 06:17 am
One of the things things I still see often on websites is duplicate content. When setting up SEO programs for new clients, we always do a copyscape check, and finding duplicated content is a regular o...
SEO and Penguin 2.0 – Are You Being Served By Your Digital Marketing Partner 24 May 2013 | 08:37 am
What Is Penguin 2.0 and Why On May 22nd 2013 Google rolled out a change to the way they rank websites which they called Penguin 2.0. When Google makes these changes, their intention is simply to make...
How Can An Internet Marketing Plan Help Grow Your Business? 2 May 2013 | 10:16 am
When it comes to growing your business, effective marketing is essential. If you want to attract new customers and promote your products or services, you need to make sure you are getting your brand o...
Digital Marketing Inspiring? You Bet It Is! 29 Apr 2013 | 07:08 am
I thought I would take a little side step this month and write a post explaining how I manage to stay inspired in the digital marketing industry. Why its so exciting? And no – this really has nothing ...
What To Do When Social Media Goes Bad 25 Apr 2013 | 10:06 am
We have all heard about the benefits of social media marketing for businesses. Social media can be an excellent and cost effective way to promote yourself, engage with your customers, and keep your br...
How Negative Online Reviews Can Affect Your Business 18 Apr 2013 | 09:51 am
When was the last time you researched what people are saying about your business online? You might not be aware of it, but a large number of consumers use the internet to research products and service...
