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In the News: Google Devalues Link-building Tactics 22 Aug 2013 | 12:45 am
For years, SEO professionals have emphasized the importance of increasing the number of external in-bound links to a site in an effort to build authority and trust, hence boosting organic search ranki...
Expand your reach via email marketing 7 Aug 2013 | 10:27 pm
Want to know one of the best ways to stay in touch with your customers? Email marketing is an easy way to produce a message and get it to your audience within seconds. It’s cost effective and, if done...
Rise of the Solopreneur – How to brand yourself 1 Aug 2013 | 01:19 am
Strong branding is crucial in our ad-cultured world. It is important to ensure that you’re the first person in your field that enters customers’ minds. This can be a somewhat daunting task when it’s j...
Square-up your business! 24 Jul 2013 | 10:57 pm
According to Jack Dorsey, the founder of Twitter, “Square is the shape of things to come.” The Square has built-up its reputation on a small credit card reader that plugs into the headphone jack of an...
Why use PayPal? 17 Jul 2013 | 06:21 pm
If you’re thinking about selling products or services online, you may want to consider PayPal as your method for securing online transactions. PayPal is great for integrating into Content Management S...
3 tips on advertising your business online 10 Jul 2013 | 06:12 pm
Making room in your marketing mix for online advertising does not always have to burn a hole in your wallet. There are numerous inexpensive ways to advertise your business online that can have just as...
What is RSS and is it still important? 27 Jun 2013 | 12:27 am
What does RSS stand for? It stands for Really Simple Syndication. Now you’re probably saying to yourself, “Okay, but what is it?” Here’s our simple answer: RSS feeds gives readers a method to keep up ...
The Power of Google+ 20 Jun 2013 | 12:24 am
As the social media scene continues to progress, it can be hard to keep up with the various platforms, such as Google+. It’s even more difficult to transition from say Facebook or LinkedIn to this new...
3 ways to enhance customer engagement 12 Jun 2013 | 11:48 pm
Want to improve your level of customer engagement? Customer engagement is the emotional connection between a customer and a company or brand. Engaged customers are loyal to your brand, passionate abou...
Out with the old…in with the New 6 Jun 2013 | 11:46 pm
How can you really tell if your marketing efforts are outdated? We’ve developed a simple check list to help you determine if how you’re running your small (or big) business is in-line with the newest ...