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Football Vs Girlfriends 19 Aug 2013 | 09:22 am
This is quite out of date but still a good stunt. Heineken ran this event around the AC Milan v Real Madrid Champions League match to remind men how important it is to watch the match with your friend...
'Muscat Where Can I Find' Facebook Group gets its own blog 14 Aug 2013 | 12:18 pm
Popular Muscat based Facebook group ‘Muscat Where Can I Find’ recently entered the blogosphere in a mission to bring its useful findings across a wider audience. The group, created by Nicholla Hender...
Review of the hotel industry in Oman on Facebook 11 Aug 2013 | 02:34 pm
The tourist season is about to start...are the major hotels in Oman on Facebook ready? Many new players and international brands are now on Facebook and I thought of doing an update following my first...
Surprise marketing by... 31 Jul 2013 | 11:17 am
In an ongoing quest to position itself as a glamorous beer, and part of its global ‘Legends’ campaign, Heineken came up with a very cool and fun stunt where you don’t need to purchase something nor ev...
Can Social Media help Initial Public Offerings? 28 Jul 2013 | 08:47 am
Guest post by John Gower - Any company preparing an Initial Public Offering (IPO) would be wise to take full advantage of a broad social media presence. Facebook, Twitter and YouTube are all platforms...
Win everything this Ramadan on Facebook! 21 Jul 2013 | 10:59 am
During the month of Ramadan everywhere you go (shops, cafes, restaurant, hotels, etc.) you’ll find offers and promotions. On Facebook too, of course, there are brands offering special deals exclusivel...
Don't text while driving. Drive responsibly. 20 Jul 2013 | 10:27 am
Be careful, this interactive advert (would work well here in Oman) by Peugeot is a trap! It makes you drive a powerful car, a sort of videogame if you like. Once you start typing a car appears from t...
Honda's creative hands 14 Jul 2013 | 12:31 pm
Simple, original and well executed, that’s the latest Honda advert celebrating the work of its creative engineers. In 116 seconds all Honda products are recreated by ‘hand’. Watch it and enjoy.
I LIKE giving by Omantel 11 Jul 2013 | 12:21 pm
Omantel has just launched a new initiative for Ramadhan. It is very simple and effortless, basically one click, or two, away. All you have to do is to go to the Omantel Facebook page and like it. Yo...
Power to the people! 27 Jun 2013 | 12:33 pm
It is called “influencer marketing” and it is nothing really new in the marketing world. The concept is straight forward; you find an individual, or several individuals, with influence and credibility...
