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How to make your visual content beautiful (and not just for Pinterest) #infographic 25 Jul 2013 | 10:02 pm
We came across this fantastic infographic from the Curalate blog that discusses how brand can drive engagement using visual content and images – “marketing without words” if you will. While the infog...
As a Communicator, it helps to think like a Journalist 23 Jul 2013 | 02:47 am
We’ve always thought there are some clear benefits to thinking like a journalist when you’re in the role of marketer, public relations pro, or a related communications field. It comes down to storytel...
Twitter, Facebook and Blogging Training Sessions 3 Jul 2013 | 05:57 pm
I’ll be holding several 101 and 102 training sessions throughout the summer through the TEDCenter at Syracuse University. The topics we’ll hit are: Twitter Facebook Blogging Hope you’ll join! Al....
Wrap Up: Social Media Breakfast Syracuse 6 on geo-targeting #SMBSyr 14 Jun 2013 | 11:35 pm
A summary of our Social Media Breakfast Syracuse discussion for June. [View the story "Wrap Up: Social Media Breakfast Syracuse 6 #SMBSyr" on Storify]
A whole bunch of juicy social media stats [Infographic] 12 Jun 2013 | 11:39 pm
Top three countries on Twitter? US, Japan and Brazil. Percent of Fortune 500 companies on Google+? 48%. Three most important reasons why companies use social media? Visibility, connecting with custo...
Using RebelMouse to enhance your live events 5 Jun 2013 | 07:48 pm
As part of Syracuse University’s 2013 Commencement ceremonies, we used a great tool called RebelMouse to curate social content and present it to our larger, global audience. We even got Rebel of the W...
When did social media lose its way? [Infographic] 8 May 2013 | 04:25 am
In conjunction with the launch of its new Social Inbox tool, Hubspot released an infographic on how companies have lost their way in terms of using social media for marketing and promotion, and also s...
Steve Nicholls on Social Media as a Crucial Component for Success 7 May 2013 | 10:35 pm
This is a guest post by Steve Nicholls, author of the best-selling Social Media in Business Thinking of a business strategy without social media has become antiquated, unless you travel at least 20 y...
Brands as Content Agents: Creators, Providers and Publishers [#IUNY13 Panel] 24 Apr 2013 | 07:47 pm
A discussion with Bonin Bough, VP of Global Media and Consumer Engagement for Mondelez International, Deborah Conrad, Corporate VP and CMO of Intel, Fernando Machado, of Unilever, and Steve Phelps, SV...
Mario Batali as a Media Maven [#IUNY13] 24 Apr 2013 | 01:29 am
Mario Batali spends all his time on Twitter – so where has he found the time to star in a TV show, write nine cookbooks, establish a charitable foundation, open dozens of restaurants, and…cook? An int...
