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Episode #4: Twitter Formula to Help Build a Loyal Following 18 Jan 2013 | 02:07 am
Working hard today to create a bunch of video content for different sites and I couldn’t resist sneaking in a video for Pale Octopus. I thought a twitter question that came in was interesting as it ...
Episode #3: A Fantastic Blog Formula That Converts EVERY TIME 8 Jan 2013 | 03:19 am
Hi Gang, Episode 3 is here. In this one I talk about a blog formula that has worked really well for me over the years. I don’t use this every single time but when I do, it gets me amazing results. I u...
A huge thank you to our clients – 2012 8 Jan 2013 | 03:09 am
Hi Gang, You are as only as good as your clients. With that said, we had a fantastic 2012 and look forward to conquering 2013 as well. We can’t thank our clients enough for being cool, wanting to ac...
Episode #2: Simple way to increase your email opt in conversion rate 18 Dec 2012 | 08:13 pm
Hi Gang, This is Episode #2. We received a question from James R. (Thanks James!!) about how to increase your conversion of your opt in form. We discuss the fundamentals of the email opt-in really q...
Episode #1: Help for small businesses is here 13 Dec 2012 | 03:03 am
Hi Guys, This is episode 1 of our new marketing series. We hope you not only enjoy and find our information helpful, but we hope that your business will grow and provide you with a great life for you ...
Warning: Use Coupon sites at your own Peril 23 Jun 2012 | 03:46 am
Coupon sites are for the dogs As a business owner myself, I am constantly looking for new ways to market my business. The coupon craze is in full force and I decided to investigate to see if it would...
Small Business Marketing: The Power of Reputation Marketing 20 Jun 2012 | 03:02 am
Many small businesses are losing potential clients (and existing clients) due to their lack of online reputation marketing in their small business marketing efforts. You know the power of reputatio...
Google is messing with your small business marketing again. 5 Jun 2012 | 02:51 am
Recently, Google made a major overhaul to their local search platform and the changes directly impact small business marketing. While the changes are meant for the best in the future, and they will be...
Reputation Marketing: The Power of Reviews 28 Apr 2012 | 03:21 am
When people think about marketing, they often think about placing advertisements, using search engine optimization techniques, or even word of mouth, but one powerful marketing tool that many people o...
Quick Video Testimonials for Huge Results 19 Apr 2012 | 11:50 am
Pale Octopus If you want to get the most out of your video testimonials, you must know how to use them within your small business marketing. In order for a testimonial to seem relevant to your custom...