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Easy Money for Nonprofits! 23 Apr 2013 | 03:51 am
That’s how many nonprofits view the topic of grants. One of your board members sees that XYZ Charity, doing work in the same area as your organization, just landed a three-year $100,000 grant from th...
Nonprofit email fundraising: Are you overlooking the role consistency plays? 11 Mar 2013 | 05:38 pm
As a die-hard fan of SOFII, the International Showcase of Fundraising Innovation and Inspiration, I eagerly read every new article and exhibit. However, as a student of email marketing, the article N...
The Mercifully Brief, Real World Guide to Raising Thousands of Dollars With Email [Review] 28 Jan 2013 | 04:28 pm
Is your organization using email to raise money? I’ve made no secret of the fact that I believe email marketing can level the playing field for small nonprofit organizations. All of the major studies ...
On the anniversary of Roe v. Wade…reflections 22 Jan 2013 | 10:07 pm
On the anniversary of Roe v. Wade, I was reminded of a post that I wrote a few years back. Several weeks ago I received a number of angry emails in response to an enewsletter that referenced the Susan...
An earworm for your nonprofit organization for 2013 7 Jan 2013 | 07:00 pm
Typically we’ll do anything to get an earworm out of our head (how well I remember, as a young mom, wanting to beat my head against the wall to rid myself of the Barney theme)! But, for 2013, I’m urgi...
Five donor-centered fundraising lessons from Obama’s campaign 12 Nov 2012 | 06:05 pm
A fascinating new article, Inside the Secret World of the Data Crunchers Who Helped Obama Win, clearly reveals that this election was won because Obama’s team understood the make up, motivation and su...
A short lesson in email asks for your nonprofit year-end appeal 16 Oct 2012 | 11:35 pm
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“I’ve written the perfect appeal. But my boss won’t let me use it.” 5 Oct 2012 | 07:02 pm
In yesterday’s Grow Report I asked my readers to share their greatest challenges in creating their organization’s annual appeal. Whoa…did I hit a nerve! One CEO wrote: “I write an appeal which is then...
When it comes to your organization’s year-end appeal, who’s your *tarquet?* 27 Sep 2012 | 05:06 pm
You’ve spent weeks finding that perfect story to share in your latest appeal, interviewed five different mail houses, worked hard to arrive at the *perfect* ask amounts and create your response devic...
Secure Your Database – Secure Your Future: Some Simple Guidelines 20 Sep 2012 | 02:42 pm
Nonprofit organizations most often start from the vision of the founder. Whether that vision is a neighborhood without violence, the elimination of hunger, or an appropriate education for one’s spec...
