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5 Things Fantasy Football Can Teach Us about B2B Marketing 26 Aug 2013 | 07:57 pm
We’ve all been waiting for it, and it’s finally here. Football season. The iconic, all-American season of tailgating, football paraphernalia, crazed Sunday nights, NFL games, big-budget advertising, a...
Upcoming Webinar: B2B Website Design Using WordPress 23 Aug 2013 | 11:07 pm
Date: August 29, 2013 Time: 2:00pm EDT If you are considering a new website design then “B2B Website Design Using WordPress” is meant for you. Join Brainrider for this practical “how-to” review of B2...
Smarter Marketing Series: Inbound Marketing #video 23 Aug 2013 | 06:46 pm
At this point, nearly every marketer has heard of inbound marketing. Inbound is changing the way marketers do business, acquire customers, and increase their bottom line. But how much do you really kn...
New Web Portal for Support 22 Aug 2013 | 08:53 pm
We’re pleased to announce that our new web portal for support is now live! Customers can now reach out to our Solutions team through www.pardot.com/help. From the right sidebar, you can click buttons...
5 Content Tips from the CNN Pros 22 Aug 2013 | 08:06 pm
CNN is no small news agency. In fact, as one of the world’s largest news reporting agencies, they’ve pretty much got content creation down to a science. With over 100 million cable subscribers, their ...
Custom Objects Now Available to Ultimate Level Account Users 21 Aug 2013 | 09:25 pm
In the past, some objects in Salesforce weren’t able to sync back and forth with Pardot, like cases and activity history. To solve this problem, we’ve released a new custom objects feature that will a...
Inbound Marketing: Tool or Tactic? [#INFOGRAPHIC] 21 Aug 2013 | 05:15 pm
Marketers have a tendency to rush into the latest trends. We are an enthusiastic group and are always willing to embrace something new and exciting. Take inbound marketing, for example. As inbound ma...
4 Must-Have Nurturing Campaigns for B2B Marketers 20 Aug 2013 | 07:51 pm
With recent studies showing that 50% of leads are qualified but not yet ready to buy, the question is no longer “should you invest in lead nurturing,” but rather, “can you afford not to?” But while a...
13 Must-Know Content Marketing Stats 19 Aug 2013 | 07:45 pm
Last week, we discussed some of our favorite marketing and sales stats pertaining to lead nurturing, marketing automation, and sales processes. It wasn’t long before we stumbled on to some great conte...
Smarter Marketing Series: Email Engagement #video 16 Aug 2013 | 05:46 pm
Email marketing is still the workhorse of the modern marketer. When it comes to reach, engagement, and effectiveness, email is a tough tactic to beat, even for newer channels like social media. Even ...