Pattyk - pattyk.com - Patty K | Marketing for Small Businesses

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Who are you competing with? 10 Jun 2013 | 10:35 pm

Should you focus on how you're better than the other guy who does what you do? Or is there a more effective approach to marketing?

Hello world! 13 May 2013 | 02:31 am

Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!

Just gettting started? Here’s what you need to do. 4 Apr 2013 | 12:25 am

Read this BEFORE you start to sweat about business names, branding or "exploding" your Twitter followers.

The perils of shipping 8 Mar 2013 | 07:15 am

Have trouble putting your work out on public display? Suffer from procrastination and perfectionism? Join the club! This one's for you.

Sometimes Smaller is Better. (For products, anyhow!) 27 Sep 2012 | 07:01 am

One day I was talking to a client and she said: “I have this idea for a free product. I do a meditation thing. It takes about 5 minutes. And there’s a one page worksheet that goes along with it.” … Ke...

But…I don’t know enough yet! 2 Sep 2012 | 05:42 am

I hear the same things from my clients and students over and over again: I’m still new at this. I need more experience. I need to get before I start. I can’t charge that much (or … Keep Reading... No ...

Starting over from scratch 18 Jul 2011 | 03:26 pm

I clicked on something bad yesterday. One minute I was happily surfing along. Copying and pasting links into an email. Then all of a sudden: BOOM! Everything gone. OK. It wasn’t quite so sudden or...

Do you doubt your competence? 29 Jun 2011 | 06:32 am

Your peers are not your customers. I’ve posted this statement on the wall in front of me. On notes beside my computer. On my computer screen wallpaper. I repeat it to myself all the time. Like a cha...

YOU would make a GREAT *before* picture! 13 Apr 2011 | 11:20 am

I wrote the following post nearly a month ago. Looking at it today, I realize that this incident played a big role in my disappearance over the past few weeks. I’ve been hiding out, pondering the que...

Success, failure and doing stuff instead of just thinking about it 2 Mar 2011 | 07:30 pm

Last month I took yet another shot at becoming more organized and consistent. I made myself a colourful poster/calendar to hang in front of my desk. For months, every time I looked up at the blank w...

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