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Best Conversion Example I’ve Ever Experienced… 24 Aug 2013 | 12:04 am

This old man climbed Mt. Washington on Wednesday in only 3 1/2 hours (thank you very much!)… and when I got to the top I experienced what was probably THE best example of leveraging the Golden Glove f...

MP3: Targeting Your Ideal Consulting Client 13 Aug 2013 | 03:45 pm

Michael Zipursky of Consulting-Business.com is the “Consultant’s Consultant”… He’s also a former coaching student, friend, and a serious man on a serious mission. In this intriguing interview, Micha...

Running a Crowdsourced CRO Service 2 Aug 2013 | 09:26 pm

When you were a little boy or girl and your Mom asked you what you wanted to do when you grew up, here’s something I bet you did NOT say:  ”Mommy, I’m going to run a crowd sourced conversion rate opti...

Dear Google: How to Make Me Miserable… 28 Jul 2013 | 09:31 pm

I suppose I understand why Google is removing their formerly-extremely-valuable-tools-for-marketing-geeks (The Keyword Tool, Google Reader, RSS Feeds for Alerts, etc).   The bottom line is, the money ...

Saying Goodbye to Old Marketing Friends… 26 Jul 2013 | 08:01 pm

This is probably the SADDEST blog post I’ll ever write… And the most difficult one to get out, word by word… In some ways, I’m not even sure I should be sharing it publicly, that’s how deep the feel...

Disturbing Things Marketers Do with Dogs 17 Jul 2013 | 05:23 am

Some marketers will do anything to make a point, even resorting to very, VERY disturbing things with their dogs: And here’s my point for today: The real-estate directly underneath every picture on y...

MP3: Is Your Merchant Account at Risk? Or Are You Being Bilked? 13 Jul 2013 | 07:18 am

How Much Money Are You Leaving on the Table with Your Merchant Account? Could ONE Quick Growth Spurt Put Your Entire Business at Risk? Most entrepreneurs don’t give their merchant accounts a second t...

Comparison Charts as a Conversion Enhancer 5 Jul 2013 | 09:20 am

So, one of the best things that came out of last year’s constant public web-site critiques for me was the power of a COMPARISON CHART. I mean, think about it. In a comparison chart… - You set the buy...

Want Traffic? Choose Your Poison! 23 May 2013 | 01:00 am

Want traffic?  Choose your poison! You can get your traffic from big aggregators like Google and Facebook (or even ClickBank and Bing)… but because these big services are scrutinized very closely by r...

Want Traffic? Choose Your Poison! 23 May 2013 | 01:00 am

Want traffic?  Choose your poison! You can get your traffic from big aggregators like Google and Facebook (or even ClickBank and Bing)… but because these big services are scrutinized very closely by ...

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