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3 Tips For Getting The Most Out Of Google Product Listing Ads 5 Feb 2013 | 04:53 am
Having trouble maximizing product listing ads on Google? Here are three tips to get the most out of the development that will eventually power Google Shopping: 1. Use Negative Keywords So you’ve added...
The Basics Of Product Listing Ads On Google 22 Jan 2013 | 12:55 am
Google is continuing to improve the experience it provides its end users in all its various fronts, including ecommerce. For merchants and marketers, one of the most recent advances of note is the new...
5 Optimization Tips For Google Places For Business 8 Jan 2013 | 06:24 am
Among the many different social networks and their varied profiles, pages, and accounts, it can be difficult to choose which one to invest in — and to make matters worse, if you don’t know how to opti...
Facebook Exchange Ads: Good For What Ails You? 18 Dec 2012 | 05:34 am
While not as heavily used as other forms of marketing even in the social media field, Facebook advertising is still one of the predominant marketing vehicles on the Internet today. Driven by the she...
Google Places For Business: Free Ad Space on Google 3 Dec 2012 | 10:01 am
Thanks to the Internet, gone are the days when businesses have to rent or lease signboards and ad space for ludicrous prices. Indeed, one can find viable and free advertising spaces and listings on th...
5 Tips for Improving PPC Clickthrough Rates 14 Sep 2012 | 06:06 am
Few things can be as frustrating as a pay per click (PPC) campaign that doesn’t work. You take the time and the effort to bid on relevant and traffic-yielding keywords and craft your approximation of ...
Hiding PPC Ads From Your Competition 14 Sep 2012 | 05:45 am
Internet marketing and all its sub-categorical fields are intrinsically competitive industries, and pay per click (PPC) advertising is a perfect microcosm that reflects this. Indeed, PPC can be such a...
The “What,” “Why,” And “Why Not” Of PPC Sitelinks And Social Extensions 14 Sep 2012 | 05:34 am
Enriching pay per click (PPC) efforts is an important advancement for paid marketing, because, let’s face it, most of the time search engine results pages (SERPs) are rather dull. More stuff on your P...
Google AdWords Certification: Should I Go For It? 14 Sep 2012 | 05:16 am
Modernization of business and industry have led to an increase in the number of sought-after and very rewarding field-specific certifications, such as the Google AdWords certification for individuals ...
5 Tips for Budget-Friendly PPC 14 Sep 2012 | 05:05 am
Managing a pay per click (PPC) campaign on a budget is not just tricky — it’s basically high-stakes competition with a watered-down price point. You still need to trounce competition and you need to d...
