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You’ve Been Endorsed! A Wish List for LinkedIn Validations 21 Aug 2013 | 06:19 pm
Indulge us as we channel Jerry Seinfeld for a moment: What is the deal with LinkedIn endorsements? First off – they’re everywhere lately. There are days when the bulk of the updates we see consist on...
Brilliant Example Of Engagement Reminds Us All To Keep Pushing The Envelope 13 Aug 2013 | 08:02 pm
To say that the lines between PR, media and marketing are blurred is putting it mildly. What was once about facilitating and gatekeeping has now become a creative free-for-all as more brands step into...
Persuasive Picks For Week Of 8/5/13 10 Aug 2013 | 12:20 am
Google updated its webmaster guidelines that target core PR practices around press releases. Silicon Valley journalist blogger and ZDNET contributor Tom Foremski weighs in on the negative impact this ...
Summer Fun at IMS13 With PerkettPR – Get Your Schwag with Bite 30 Jul 2013 | 09:43 pm
If you’re attending IMS in San Francisco today, please be sure to find our own Jennifer Hellickson, who will be giving away these cool shark bottle openers to the first 100 folks to connect with her. ...
PerkettPR Turns 15 – Thank You! 26 Jul 2013 | 02:00 am
It’s hard to believe that this month, PerkettPR has been in business for 15 years! I started the agency with a vision to deliver a unique and valuable experience for companies seeking a better marketi...
“Effective Executive” Series with Jamie Walker of Fit Approach and SweatGuru 11 Jul 2013 | 07:48 pm
This week’s “Effective Executive” interview is with Jamie Walker, co-founder of Fit Approach and SweatGuru, fitness fiend and all-around energetic entrepreneur. Jamie, along with business partner Aly...
Persuasive Picks For Week Of 7/1/13 5 Jul 2013 | 07:07 pm
It’s undeniable that social networks are embedded in our daily lives. Business2Community contributor Jeff Bullas thinks is worthwhile to put that in some perspective and see what the social media land...
The Missing Piece In Digital Marketing – Please Don’t Stop The Music? 28 Jun 2013 | 11:13 pm
In all the talk today about the importance of content, it’s occurred to me that one area digital marketers are overlooking is music. Specifically, the valuable role a great (or hated) jingle can play....
“Effective Executive” Series with Ric Calvillo of Nanigans 27 Jun 2013 | 09:17 pm
This week’s “Effective Executive” interview is with Ric Calvillo, co-founder and CEO of Nanigans. Nanigans is pioneering the next evolution in media buying with its predictive lifetime value platform ...
PerkettPR Staff Picks for Must-Read Summer Books 25 Jun 2013 | 11:34 pm
Photo courtesy of m-trends.org It’s safe to say that communications professionals are pretty voracious readers. After all, our business is staying on top of and in the mix with massive amounts of con...
