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15 Business Card Sins Lawyers Commit 23 Aug 2013 | 02:14 am
Lately, it always seems like we get wrapped up in the latest advances in technology and how we are going to use these advances to market our firm. And don’t get me wrong, technology is very important...
How to Find the Right Business Partner 21 Aug 2013 | 03:14 am
Partnerships in law firms can be tricky. Many don’t succeed. The ones that do can achieve much greater success than if those same individuals went after the same goals alone. Below are some key point...
The Plus Side of Google+ 15 Aug 2013 | 12:30 am
A few months back we blogged about Google+ and all of its cool features. Well, it seems there are some valid marketing reasons to integrate Google+ into your marketing mix. If you are concerned that y...
Online Reputation Management & Social Media for Lawyers 8 Aug 2013 | 02:27 am
In today’s technologically savvy world, attorneys are having to consider things they never had to consider before. In our guest blog below, Carolyn Rayner argues that lawyers need to take a closer loo...
Splitting the Difference 7 Aug 2013 | 01:28 am
Many companies use the split testing approach to making marketing decisions. It is an increasingly common practice as the tools and expertise grows in this area. There are many A/B testing case studie...
Inbound Marketing for Law Firms: Let the Fish Swim Into Your Net 31 Jul 2013 | 02:47 am
Inbound marketing is a cost effective and rather simple marketing strategy many law firms are using. In our guest blog, LeAnna Easterday, Marketing Communications Specialist at Consultwebs.com, Inc., ...
Pizza Punch Cards and Other Customer Service Horror Stories 30 Jul 2013 | 02:31 am
Today I wanted to share with you a guest blog from The Phone Sales Doctor™ herself, Chris Mullins. Chris knows how important it is to continually train and monitor your staff in order to maximize the...
The Good, the Bad and the Ugly of Bad Press… 25 Jul 2013 | 02:10 am
Whether we want to admit it or not, we’ve all had our fair share of bad press. We try to make sure it’s good press which only highlights our best qualities but occasionally…we slip. Let’s face it, we’...
Insightful Tips for Successful Law Firm Blogging 17 Jul 2013 | 02:54 am
Stephen Fairley, CEO of the Rainmaker Institute, recently posted an article by LawMarketing.com Editor in Chief Cindy Greenway. I believe this is essential reading material for attorneys who want to s...
Content, Content, Content….What the Future Holds for Law Firm Blogging 10 Jul 2013 | 01:57 am
Recently, the marketing buzzword is “content”. It is a necessity for any inbound marketing strategy and with more marketers out there, it is becoming increasingly more difficult to stand out from the...