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3 ways to Grow Your Practice this season… 16 Jan 2012 | 09:09 am
Marketing does not have to take a back seat just because you are swamped during tax season. In fact, this is one of the best times to grow your practice. Your prospective clients are right now getting...
Distinguish Your Practice 18 Nov 2011 | 06:09 pm
On May 11, 2010, I was a panelist on AICPA/PCPS’ webinar: The Future Is Write Now: How marketing your expertise must change! I previewed the webinar in my April column. Pithy writing sparks more refer...
How to Market Mediation Practices 18 May 2011 | 12:54 pm
On March 11, Mark Bullock gave a talk to about 35 members of the Family Divorce and Mediation Council of Greater New York (FDMC) on the subject How to Market Mediation Practices. The Family and Divor...
NYSCDM 28th Annual Conference 1 May 2011 | 07:15 am
Practice Marketing Advisors Sponsors NYSCDM 28th Annual Conference Practice Marketing Advisors (PMA) Mark Bullock and Vik Rajan are proud to be sponsors of the New York State Council on Divorce Medi...
Consistency is the key to blogging, networking & newsletters 15 Dec 2010 | 06:28 am
Over the summer, my partner (Mark Bullock) and I finally became frustrated! We would show our clients what to do, how to do it, and even schedule marketing activities into our clients’ calendar. Inev...
Six Marketing Seasons of 2010 27 Nov 2010 | 03:24 pm
Sow your marketing seeds now before tax season really besieges your practice. Let’s take a bi-monthly approach. Two-month seasons help you to better focus your time and money. Six seasons: 1) January...
Has Your Marketing Plan Failed You? 14 Nov 2010 | 08:30 am
How using a dashboard can make all the difference. A marketing plan is typically a bound document, predicting the right actions for growth. It usually covers more than a few months, often a year and ...
Seminar Marketing 1 Nov 2010 | 10:00 am
A new way to zero in on new clientele. October 18, 2010 by Vikram Rajan “Seminar Marketing” is a catch-all phrase that includes public presentations, speaking engagements and classes. In some form,...
Is Your Business Card Hurting Your Business 26 Oct 2010 | 04:27 am
Is Your Business Card Hurting Your Business? Use these strategies to avoid damaging firm growth. Even more than your website, your business card is the single most important marketing material you ha...
U.S. Court of Appeals rules New York Attorney Advertising Rules: UNCONSTITUTIONAL 29 Apr 2010 | 04:10 am
I have been speaking about this for the past month… on Friday, Mark Bullock & I will be presenting a CLE seminar to the New York State Council for Divorce Mediation. We will be sharing many marketing ...
