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How to Finally Use Google Analytics Data to Get More Blog Readers and Subscribers 14 Aug 2013 | 08:30 pm
I’m sorry. For three years I’ve been telling you to blog by the numbers. I’ve insisted that Google Analytics is your most important tool for growing your blog. But I’ve never been specific about wha...
Your Blog Sidebar’s Dirty Little Secret 13 Aug 2013 | 10:47 pm
Most bloggers, including me, have a secret love affair with their sidebar. I’ve reviewed hundreds of blogs and almost all of them have lovingly curated sidebars. I meet stiff resistance whenever I su...
How to Write Viral Blog Posts [NSFWhiners] 13 Aug 2013 | 12:43 am
Hiss! Boo! Many will read my headline and shake their head in shame. “Stan has finally sold out to the commercial, socially illiterate masses.” “It’s time we prayed for Stan’s soul. He’s broken his...
Just One Thing – Better Blog Ranking with Category Pages 11 Aug 2013 | 09:52 pm
This week’s Just One Thing uses a simple technique to improve your search list ranking for your top keywords and delight your readers. Week 2: Creating Category Pages Category pages sometimes called...
Outside the Echo Chamber – Social, Content, and Geek Round-up 10 Aug 2013 | 08:07 pm
These articles made me feel smart, insightful, and creative. I bet they do the same for you. Once you finish them, do something with what you’ve learned. Dive in… The Perils of Being a Social Media ...
Are You Haunted by the Five Horsemen of the Blog Apocalypse? 10 Aug 2013 | 02:20 am
I call them the 5 Horsemen of the Blog Apocalypse. Their acrid breath lingers over the tomb of failed dreams, shuttered businesses and busted bloggers. I’m often called in when these business soldier...
Can Facebook Grow Your Blog? 8 Aug 2013 | 07:45 pm
A blogger’s day revolves around three tasks: 1) Think of a topic, 2) Write Post, 3) Promote the post. It usually takes a full workday to finish all three. That’s why my bloggers stare at me in wide-e...
A Simple Blog Strategy Outline For Non-Strategists 7 Aug 2013 | 08:15 pm
We love to talk about How to get more blog visitors How to entice readers to comment Tips and tricks to increase conversions and build a list How to turn readers into profitable customers These a...
10 Content Creation Mistakes To Avoid At All Costs 7 Aug 2013 | 01:45 am
[I originally had a mega-post with over 50 obsolete, dumb, and dangerous content marketing tactics. But I know you don’t have time for a 10,000 word monstrosity. I’ve divided the big post into bite si...
10 Obsolete Blog Marketing Tactics That Are Costing You Readers, Time and Money 5 Aug 2013 | 10:56 pm
Blog marketing isn’t all apple pie and warm fuzzies. In fact, the marketing calculus for blogging and content marketing is downright Darwinian. Bold, strong, unique, and persistent marketers grow and ...
