Richardrbecker - richardrbecker.com - Copywrite, Ink.
General Information:
Latest News:
Will Automation Steal The Soul From Social? 21 Aug 2013 | 06:00 pm
There have been several interesting side discussions sparked by my Bob Fass post about his largely unrecognized precursor contributions to social media. Some of them are still simmering, with the most...
Lions And Labels And Agendas, Oh My. They Made Me Blind. 14 Aug 2013 | 06:00 pm
"How we can get people to actually solve problems instead of pushing agendas?" — Amy Vernon This is a question that has been rolling around in my head since Amy Vernon asked it in response to an ope....
Bob Fass Beats Everyone In Social Media. Good Morning, 1963. 7 Aug 2013 | 06:00 pm
Ask any social media expert what he or she knows about Bob Fass and most will stare at you blankly, head bobbing but without recognition. They never heard the name before. He isn't "known" in social. ...
Digital Advertising Will Become An Added-Value Function 31 Jul 2013 | 06:00 pm
If you want to succeed in advertising and marketing, the first best practice to learn is how to stop following leaders and learn to leap frog over them. Right. Innovation is the fundamental ingredient...
Tools Drive Discussions But Networks Are People Driven 24 Jul 2013 | 06:00 pm
Everything you think you know about social media today will be obsolete in the next five years. This assumes you are lucky. It's equally likely that everything you know will be upended in the next six...
How A Little Love For Learning Can Jumpstart A Reader 17 Jul 2013 | 06:00 pm
Summer can be a mixed blessing for most children. While it gives them a little more freedom to play, explore extracurricular activities, and enjoy more free time, it also separates them from their nat...
Five Monkey Wrenches For The Future Of Public Relations 10 Jul 2013 | 06:00 pm
Public relations is in crisis and it is too drunk on marginal successes to see it. This isn't a criticism. It's a fact, part of an objective analysis conducted every few months to determine what stude...
They Can Have Deen, Snowden, And Obama. I Prefer Freedom. 3 Jul 2013 | 06:00 pm
Independence Day in the United States commemorates the adoption of the Declaration Of Independence on July 4, 1776, when a handful of men and women announced their sovereignty as a nation. My favorite...
Three Mechanics For Stronger Multidimensional Writing 26 Jun 2013 | 06:00 pm
"The hardest thing in the world is the writing of straight, honest prose about human beings." — Ernest Hemingway Hemingway was almost right when he wrote it, but there are harder things a writer can....
This Too Shall Pass Unless It Doesn't 19 Jun 2013 | 06:00 pm
Six weeks isn't that long of a time. It's about 42 days, a cut above 1,000 hours. Online, it feels like forever. It's such a long time that I tell audiences they only need twice that amount to change ...