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Bezos to Save Washington Post with Personalization? 27 Aug 2013 | 01:48 am

There has been a lot of discussion since Jeff Bezos’ recent purchase of The Washington Post. It’s interesting because this is not an Amazon acquisition but a personal transaction lacking a clear motiv...

Trending at eTail East: Key Takeaways for Commerce Businesses 22 Aug 2013 | 11:06 pm

One of the reasons we sponsor events likes eTail East is they are the perfect opportunity for us to get a wide scope view of specific obstacles facing commerce companies. We can take that valuable fee...

New Feature: Push Notifications in Beta 22 Aug 2013 | 08:05 pm

It’s no secret that more users are moving to mobile. That’s why we’re beefing up our powerful tools to help you better engage and understand your users via their mobile-specific behaviors. We’re happy...

Sailthru Ranks #30 On Inc. 500 20 Aug 2013 | 10:00 pm

Today the Inc. 500I5000 official list was announced and we’re very excited that Sailthru ranked #30 out of the entire list! It’s humbling and thrilling at once. Sailthru has experienced amazing growth...

Smart Strategies Now Live! 20 Aug 2013 | 06:27 pm

Today, our new Smart Strategy functionality launched within the Sailthru interface. With Smart Strategies you’ll be able to effectively manage the customer lifetime journey. To learn more on how to be...

Is ‘Google Now’ Going to Phase Out Web Search? 14 Aug 2013 | 07:38 pm

The New York Times is calling it a robotic personal assistant. Yahoo! thinks it’s Google’s response to Apple’s competitor, Siri. But is Google Now, or what the industry is referring to as “predictive ...

The New Gmail: +1 for Revenue, -1 for Opens 14 Aug 2013 | 12:01 am

Many colleagues in our space have relied on sequential analysis (i.e. before the tab roll-out, after the change) to analyze fluctuations in Gmail open behaviors since the new inbox launched, and the a...

#Rethink Value with Neil Capel 13 Aug 2013 | 02:46 am

WHO: Neil Capel, Sailthru Founder & CEO WHAT: #Rethink is a free monthly morning speaker series for free radicals. Each event includes a 30-minute speaker presentation and group discussion beginning a...

Warning: Contests and Sweepstakes May Be Hazardous to Your Marketing Health 10 Aug 2013 | 12:18 am

For as long as direct response marketing has existed, marketers have stretched themselves to find the most cost-efficient channels for new user acquisition. Over the course of the past two years, we’v...

Come Join Sailthru at eTail East 2013 9 Aug 2013 | 08:21 pm

WHO: Members of the Sailthru Sales team and Sailthru clients YouBeauty and Alex & Ani. WHAT: We are a proud sponsor of eTail East 2013, a commerce event for top retailers where the ultimate goal is to...

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