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Gmail Tabs changed the game! Win back lost revenue with these 7 strategies 9 Aug 2013 | 06:56 pm
The effect of the new “tabs” in Google’s Gmail has been a hot topic in the e-commerce world this week. If you’re unfamiliar, Gmail now automatically sorts users’ inboxes into three separate tabs: Pri...
Why Image Load Time Matters & 3 Things You Can Do About It 1 Aug 2013 | 02:37 am
Successful online retailers must be obsessed with their appearance. Let me explain. In the multi-device, screen-centric world of online shopping, where research is visual and decisions are made in se...
Are you prepared for the Enhanced Campaigns automatic migration? 11 Jul 2013 | 08:57 pm
Over the past several weeks we’ve outlined all of the reasons you should upgrade to Enhanced Campaigns. For those of you who have not yet migrated, here’s something to keep in mind if you let AdWords...
7 Quick Tips for Writing Effective PPC Ad Copy- Part 2 4 Jul 2013 | 01:33 pm
In the spirit of helping you get the most from your PPC campaigns, this two part blog series reveals 7 quick tips for writing effective PPC ad copy. To catch up on Part I, click here. Today we conclu...
7 Quick Tips for Writing Effective PPC Ad Copy- Part 1 28 Jun 2013 | 01:40 pm
When it comes to PPC, ad copy isn’t always the first thing that comes to mind. However, the text you create for your paid search campaigns can be the key to driving conversions. At ChannelAdvisor, we ...
Enhanced Campaigns Update: Early Adopter Results & The Era of Mobile for Retail 11 Jun 2013 | 01:10 am
In February, Google announced a major update to the AdWords campaign structure. In short, Enhanced Campaigns simplify management across multiple devices. The move was made by Google with the intention...
Bidding in an Enhanced World 7 Mar 2013 | 09:03 pm
What will bidding be like with Google's Enhanced Campaigns?
The Impact of Google’s Enhanced Campaigns on Retailers 12 Feb 2013 | 07:02 pm
What does Google's new Enhanced Campaigns mean for retailers?
The 2012 Autumn Release featuring new Google Shopping offering 6 Sep 2012 | 08:57 pm
It's Autumn Release time! Learn all about our new Google Shopping offering and the rest of the 2012 Autumn Release at our sister blog, CSE Strategies and on the 2012 Autumn Release page.
Upcoming information on Google Product Search / Product Listing Ad changes. 1 Jun 2012 | 10:35 pm
We have had a flood of questions from retailers of all sizes in regards to the big changes at Google Product Search. To help everyone get their heads around the changes and plan accordingly, we have ...
