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Google will give answer to your queries in addition to website links 16 Mar 2012 | 05:55 am
In coming months, you can expect facts & answers from Google. Google will be giving more than just website results for users’ queries. It will also present direct answers and other factual information...
AdWords Display Ads have become more social! 12 Oct 2011 | 04:29 am
Google’s +1 button has started appearing on display ads. Actually, +1 on the Google Display Network was announced on 20 Sept., which makes the display ad campaigns social-enabled by incorporating pers...
SEODoz Has Achieved Adwords Certified Partner Status! 5 Oct 2011 | 04:32 am
In July this year, I have passed AdWords Individual Qualification exams with specialization in “Search Advertising”, “Display Advertising” & “Reporting And Analysis”. Today, I am happy to announce th...
Should we create different ad groups for synonymous/same meaning keywords? 29 Sep 2011 | 01:43 pm
Yesterday, I received a query about “How to structure same meaning keywords into ad groups?” Well, marketers have different opinion about this. Some will say to have them in single ad group while othe...
Should we add the same keyword with all match types in an Ad group? 28 Sep 2011 | 08:41 am
In last few days, I have received a number of queries related to the “keywords match types” from my visitors. The most common was- should we use the same keyword with all three matching options in one...
Which is The Right Advertising Solution- Google Places or AdWords Express or Google AdWords? 6 Aug 2011 | 05:21 am
Soon after AdWords Express has come into being, I have been receiving numerous queries related to their similarities and subtle differences. In this post of mine, I am writing about the basic differen...
Google has Re-Introduced “Boost” As “Adwords Express” 2 Aug 2011 | 08:40 am
Last year in October, Google has launched Google Boost- A local advertising solution to help local businesses connect with potential customers in their area. Now, Google has renamed it with “AdWords E...
Tips & Sample Questions for Google AdWords Certification Exams 28 Jul 2011 | 04:16 pm
As I promised in my previous post, here are some tips & sample questions for all four exams, which might be useful for you if you are planning to appear for the Google AdWords Individual Qualification...
Again Passed AdWords Individual Qualification Exams 22 Jul 2011 | 02:41 pm
Most of you would understand why I wrote “Again” in the title. As per Google’s mandate, the validity of the exam holds good for 1 year for advanced exams & 2 years for Fundamental exam and after that ...
Google’s Innovation to Make Display Advertising More Transparent & Easily Measurable 24 Jun 2011 | 07:35 am
Are you running Ad Campaign on Google Display Network (GDN)? If yes, then there is good news- Google has announced some innovative tools which are helpful in achieving superior performance with great...
