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Selling Apple Short 23 May 2012 | 02:37 pm
Apple has succeeded by ruthlessly mapping out and designing genuinely new products and services for individuals. Meanwhile the imperial minded enterprises that ignored design and customers and slavish...
Apple’s Goliath Effect 23 May 2012 | 11:45 am
The Goliath Effect explains the drastic shift in media, financial and public perceptions of Apple the past few weeks. This is about the power of story to move markets. Most of all this is a story abou...
Last Boat To London: Olympic quest 23 May 2012 | 11:31 am
Orinda, Calif. — Coach Mike Teti stands up on his launch and tells the rowers in the sleek shell what lies ahead. “There’s a headwind. Then it flattens out, and then there’s a headwind at the end.” He...
Sundance Beats American Negativity 2 Feb 2012 | 07:46 am
Last week I was flown to the Sundance Film Festival to offer my thoughts on a documentary and discovered anew what I love about America. Robert Redford starred during my childhood in the classic Amer...
In Search of Greatness 23 Jun 2011 | 04:47 am
Where does greatness come from? How can an individual rise above today’s fads and overwhelming distractions to find a sustaining vision and passion for life? What role can communities, mentors or inst...
Tell Your Story In A Tour 26 May 2011 | 05:27 am
One week I was in New York helping a venerable brand try to regain the number one spot it had taken for granted. The next I was on vacation in Boulder, Colorado, discovering part of the solution to th...
Foggy White House Storytelling 12 May 2011 | 03:44 pm
Killing Osama bin Laden was surprisingly easy. It was getting the story straight in the age of Twitter and CNN that proved a nearly impossible mission.The meticulously planned assassination of bin Lad...
Sony’s Slow-Mo Story 7 May 2011 | 05:08 am
Sony has been in slow motion the past two weeks, stumbling on how to tell the story of a recent catastrophic intrusion into its on-line gaming network. Indecision doesn’t win in action games, and it’s...
Lost in Translation 29 Mar 2011 | 12:36 pm
Italy, France, Holland, Switzerland, Greece, Spain, Portugal, Mexico and Brazil. I’ve had the good fortune to travel and live in many corners of this glorious world. I thought I knew something about...
Chinese Brand Knockoffs 22 Mar 2011 | 08:41 am
We’ve all read about Chinese counterfeit brands. But what’s the reality? On my recent trip to Hong Kong and Shenzhen, I decided to see for myself. Here’s my latest piece in the Huffington Post: http:...
