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6 Tips for Using Twitter to Promote your Brand 19 Aug 2013 | 06:12 pm

About Twitter In functionality, Twitter is a real-time information network. It connects users to a wide array of stories, ideas and opinions. At core, Twitter is a collection of small bursts of infor...

Is Your Backlink Profile too Contrived? Say Hello to Social Media Giveaways 14 Aug 2013 | 02:33 pm

Ever since Google launched Penguin updates, website owners are constantly on the lookout for legitimate link building opportunities. Guest blogging has been of great help to many marketers but as a bu...

Social Media Habits You Should Implement to Boost Your Sales 7 Aug 2013 | 04:22 pm

In 2013, social media has revolutionized how companies market their products and services over the web. The traditional methods of reaching out to potential customers have, in many ways, been replaced...

8 Recommendations to Strengthen Your Pinterest Presence 31 Jul 2013 | 03:41 pm

In October 2012, Pinterest introduced business accounts. This was in response to the growing number of businesses and brands on the social network. The launch was structured in such a way that busines...

How to Choose the Right Social Media for B2B Marketing 26 Jul 2013 | 03:27 pm

In any B2B marketing strategy, the end goal is lead generation. The key to success lies in building credibility and asserting your leadership in a desired industry. Therefore, any B2B marketing strate...

The Top 6 Tips for Tweeting at Live Conferences and Conventions 23 Jul 2013 | 07:30 pm

Conferences and other live industry events such as conventions and tradeshows have always been incredible marketing opportunities for businesses.  They are perfect venues for networking and lead gener...

5 Facebook Contest Types You Should Know About 18 Jul 2013 | 05:33 pm

According to a post by Yahoo News, as of May 2013, Facebook boasts a traffic rate of 1.11 billion active users a month, a figure that’s slightly higher than the one reported earlier this year in Janua...

How to Use Hashtags On Facebook | A Quick Guide 15 Jul 2013 | 12:20 pm

Almost every other day, it seems like one social network or another is redesigning itself. This is not necessarily a bad thing; it’s just a lot for marketers to assimilate. The latest one from Faceboo...

Social Media Crisis Management 101 | How Some Brands Survived Bad PR 10 Jul 2013 | 10:14 am

Social media is a powerful marketing tool in the hands of online business owners. When used right, the social sites can serve as two-way communication channels increasing engagement between businesses...

What Online Businesses Can Learn From Celebrities about Brand Management 20 Jun 2013 | 06:17 am

If you are stumped as to what you should manage your brand online, a good place to start is to monitor the social channels of your favorite celebrities. Observe how they bring their social accounts to...

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