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On-Page SEO Tips for PR Pros 27 Aug 2013 | 04:00 pm
By Gini Dietrich About a week ago, we talked about content marketing and how to get started. In that blog post, I promised to come back and talk about on-page search engine optimization, a topic that...
Now is the Time to Develop a Mobile Web Marketing Presence 26 Aug 2013 | 09:58 pm
By Shanna Mallon Go anywhere today—the mall, your kid’s school, the office lunchroom—and you see the same thing: Everybody’s on a smartphone. Nowadays, mobile devices are incredibly popular. And ac...
Youtility: Why Your Marketing Needs to Be About Help, Not Hype 26 Aug 2013 | 04:00 pm
By Gini Dietrich Did you know the difference between helping and selling is just two letters? Go ahead. Figure it out. I’ll wait. You good now? Other than the two letters, what is the difference b...
The Three Things, Edition 45 25 Aug 2013 | 03:59 pm
By Lindsay Bell-Wheeler Welcome to the 45th edition of The Three Things, the weekly update of three links, podcasts, videos, or books you can’t miss from Michael Schechter (Honora, A Better Mess), H...
Gin and Topics: An Epic Speech, the Camp Gyno, and Pick-Up Lines 23 Aug 2013 | 09:58 pm
By Susan Cellura What’s up with this? The Spin Sucks “crazies” are subjected to my mug two Fridays in a row? FABULOUS! After last week’s #FollowFriday honor, let me tell you it was a pleasure gett...
#FollowFriday: Jen Zingsheim 23 Aug 2013 | 04:37 pm
By Gini Dietrich After 223 comments and 105 likes given, I figured it was time to highlight one Ms. Jen Zingsheim here. Not one of the typical Crazies, Jen doesn’t comment on the blog every day. Nor...
Influencer Marketing: Five Ways to Strengthen Relationships 22 Aug 2013 | 09:58 pm
By Jeff Cann For as long as brands have been in the business of selling, they’ve also been in the business of building and leveraging relationships with influencers – hoping their opinions and autho...
The Double Standard in Women’s Equality is Alive and Well 22 Aug 2013 | 04:32 pm
By Gini Dietrich Alright boys and girls. We need to have a little chat. The chat isn’t a new one for Spin Sucks readers. In fact, it’s not a new one in the movement for women’s equality in the past ...
PR Problems: Is it Time to Fire Your Agency? 21 Aug 2013 | 09:58 pm
By Kate Finley With great power, comes great responsibility. – Stan Lee Sometimes I want to apologize on behalf of my profession. The public relations field is having a few PR problems of its own t...
Join Michael Brito for a Special Livefyre Q&A Today 21 Aug 2013 | 04:00 pm
By Lindsay Bell When the cat’s away, the mice will play! Our fearless leader is speaking today so I’ll be filling in at today’s Livefyre Q&A with social business expert and author Michael Brito. And...
