Struq - blog.struq.com - http://blog.struq.com/
General Information:
Latest News:
The Wall: Sam Barnett asks ‘Will Publicis and Omnicom tie the knot Before Midnight?’ 30 Jul 2013 | 03:41 pm
It’s been quite the month for American/French relations. Julie Delpy and Ethan Hawke have been reunited in Richard Linklater’s third instalment of the Before Sunset series (pictured), and Omnicom and ...
SOFTLAYER BLOG: Innovation and Entrepreneurship – Transcending Borders 22 Jul 2013 | 02:38 pm
by Jonathan Wisler, General Manager EMEA at SoftLayer Technologies ‘Earlier this year, I presented with Struq CTO Aaron McKee during the TFM&A (Technology For Marketing and Advertising) show in Londo...
VIDEO: Whose data is it anyway? 18 Jul 2013 | 09:38 pm
Struq chief executive Sam Barnett says Big Data allows marketers to find out who wants to hear about their product, rather than simply broadcasting their message. Watch the video on Management Today
Real Business: Sam Barnett’s Tale of Corruption, Voodoo, and Hope in Haiti 12 Jul 2013 | 03:06 pm
I spent five days in Haiti and experienced countless shocks, alongside every conceivable emotion: joy; rage; frustration; pride; misery. My first shock was Haiti’s social hierarchy. The women do every...
The Guardian: Privacy, cookies and free web content: where do we go from here? 3 Jul 2013 | 01:08 pm
We need the online data industry in order to keep the web free. Rather than strangle the whole system, the focus should be on making ad companies work in an ethical and transparent way. Back in 1850,...
The Wall: Sam Barnett on fatally-flawed attribution models 18 Jun 2013 | 05:59 pm
It’s 2013. Companies like Scanadu are building the real-life medical tricorder once imagined in Star Trek; Virgin Galactic is on the verge of sending people into space for their holidays (beats Magalu...
Scientific Engineer 12 Jun 2013 | 04:01 pm
The candidate we are looking for is a Scientific Engineer with a passion for analysing vast amounts of data, finding hidden patterns and relationships and implementing scalable machine learning and st...
Wired: With Struq, ad-man Sam Barnett knows you intimately 11 Mar 2013 | 06:32 pm
Ex-lawyer Sam Barnett started his personalised advertising start-up Struq with £2,000 – “credit, not cash,” he says. Now the London-based start-up has attracted 350 clients from 19 countries, includin...
Client Services Director 8 Mar 2013 | 10:02 pm
The core purpose of the Client Services Director is to lead, manage, mentor and nurture the client services team and will be responsible for creating and developing a true client-centric strategy to e...
Predictions for 2013 – part two 18 Feb 2013 | 07:59 pm
Here’s the second part of our blog post about predictions for 2013. We’ve got the CEO, Director of Engineering, Recruitment Manager, Account Director and the Sales Directors in the UK & US. Sam Barne...
