Most broad match related news are at:
Testing and Statistical Confidence: The Three Bears 26 Aug 2013 | 07:56 pm
The primary danger in taking actions in response to data (or even structured tests) in our industry appears to be overconfidence in overt data points and a lack of grasp of randomness and statistical ...
The Relentlessly-Widening Performance Gap 15 Aug 2013 | 04:40 am
Recently, I had a chance to review a deck produced by one agency handing back over a PPC account to its client owners (or potentially, a future agency). Bullet point after bullet point referred to em...
More broad match related news:
Market Samurai PBR keywordresearchlab.com 6 Feb 2010 | 02:51 am
Market Samurai PBR - Phrase to Broad match Ratio is really useful to help understand what keyword combinations and more importantly order of keywords people type in at the search engines. Continue rea...
Google Adwords mit neuem Broad Match Modifier onlinemarketing-blog.at 20 Jul 2010 | 08:00 am
Google hat nun neue Modifizierungsfunktionen der Broad-Match-Einstellung für Keywords in Adwords Kampagnen eingeführt. Nach einem erfolgreichen Testlauf in Kanada und UK ist das neue Feature auch für ...
How To Gain Control Over Your Broad Matched Keywords seoi8.com 17 Nov 2010 | 06:12 pm
Keyword : Google AdWords,Broad Match Modifier,Keyword Tool – Google AdWords ,Search-based Keyword Tool,FREE Google AdWords Tool,How to Use Google Adwords Keyword Tool , Last spring, Google AdWords in...
SEO Fallacy #1: Broad Match Bull fredhopkins.com 27 Jan 2011 | 09:05 am
I don’t know how many times I have heard people say “look, I am raking number one for this keyword that has 15 bajillion competing pages in Google!” Shananigans! There I called it! This is one of the...
Google Product Search: 10 Reasons Why It’s Great and Why It Will Always Be Free dess.com 25 May 2010 | 10:19 am
Quality score. Inbound links. Broad match vs. phrase match. Robots.txt. Universal search. A/B split testing. All of these terms are familiar to you if you are a search engine marketer. SEM and SEO ge...
New Options for BizzClick Clients: “Broad Match” and “Negative Keywords” news.bizzclick.com 24 May 2012 | 11:46 pm
By popular request from our clients, BizzClick Company extents the Advertiser Panel with two additional tools for keywords management – “Broad Match” and “Negative Keywords”. Let’s review these optio...
Exact Match, Phrase Match, Broad Match – Knowledge is Power! jsime7.wordpress.com 15 Jul 2010 | 05:29 am
Exact Match, Phrase Match, and Broad Match keywords are important terms to get a complete grasp of. When looking at specific keywords based on the niche ideas, the concept is very similar to narrowin...
Adwords Updates Phrase and Exact Match ontopresultsllc.com 10 May 2012 | 01:05 pm
Google Adwords has recently made a change to how your ads pull up based on your match type. In the past, you could easily determine how you want your ad to show based off of: 1. Broad Match 2. Phras...
Google Adwords匹配模式&经济学 adsem.org 18 Mar 2011 | 01:46 pm
提示：没有这个经济学啊，这个名字是我瞎起的。 今天的Inside Adwords （Google官博）宣布正式推出广泛匹配定制（BMM=Broad Match Modifier）。BMM的BETA版在英国加拿大试运行一阵子了，美国的少数代理/大客户也参与了试验，准备是充分的，但到推出的时候我还是略觉得意外—有点快！ 先来解释一下这个广泛匹配定制BMM是个什么东西，最方便的还是直接使用Googl...
Remarketing on the Google Content Network blog.thinksem.com 28 Jan 2010 | 07:20 am
It would seem Google has been dabbling in remarketing for a while. We first noticed it in the SERPs a few years ago. Historically, session-based broad match has been active within the search side of P...
