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New Workshops Take Flight! 8 Aug 2013 | 12:15 am
I’ve taught more than 300 professionals Social Business through hands-on workshops, and happy to announce new workshops from Altimeter Academy focused on Content Marketing and Social Business Analytic...
It’s Time To Get Smart About Social Data Intelligence 25 Jul 2013 | 10:27 pm
by Susan Etlinger I spend a lot of time reading and thinking about social data: what it is, what it isn’t, how to measure it, where it’s going. But even the best strategy for collecting, analyzing and...
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Why Giving Up Control is Inevitable smallworldlabs.com 21 May 2010 | 04:26 pm
“There has been a fundamental shift in power, one in which individuals have the ability to broadcast their views to the world.” - Charlene Li OVERVIEW This fundamental shift in power is occurring...
Book Review Series - Open Leadership, By Charlene Li smallworldlabs.com 11 May 2010 | 09:52 am
I received an advance copy of Charlene Li’s new book Open Leadership: How Social Technology Can Transform the Way You Lead while at the Social Media & Community 2.0 Strategies conference in Boston las...
The truth is stranger than fiction. Leo to meet the U.S. Navy, Guy Kawasaki & Robert Scoble on an aircraft carrier jenleolive.com 28 May 2009 | 06:37 pm
Yeah, sure Jen. You're going to spend the night on an aircraft carrier with a bunch of high profile bloggers and authors like Guy Kawasaki, Robert Scoble, and Charlene Li. You, Jen, with a book called...
Redes sociales: ¿Tecnología o PERSONAS? habilidadesdirectivas20.wordpress.com 10 Nov 2011 | 11:26 pm
Hola, He tenido oportunidad de acudir al seminario Charlene Li & Estrategias en Redes Sociales que ha organizado HSM conjuntamente con el IESE en Barcelona. El día nos acompañó: sol, luz y el campus ...
A morte do CRM! blogcorporativo.net 26 Mar 2010 | 11:15 am
Charlene Li é autora de um best-seller sobre mídias sociais chamado “Groundswell“, e está aqui no Brasil hoje em um seminário para falar de estratégia em mídias sociais. Muito conveniente uma vez que...
groundswell - Charlene Li & Josh Bernoff ama00ame.egloos.com 11 Aug 2008 | 12:21 am
상반기 HBP(Harvard Business Press)에서 올 봄인가 소개책자에서 본 적이 있어서 아마존 위시리스트에 넣어뒀는데, 이제서야 샀다. 급변하고 있는 매체의 다양성에 기업들이 어떻게 대응해야하는지에 대한 고민을 적은 책이라고 하는데, 일단 어렵지 않은 영어라 부담이 적다. 포레스터 리서치의 두 명의 애널리스트가 18개월에 걸쳐 집필한 이 책은...
Do Leadership & Social Media Go Hand-in-Hand? Review of Charlene Li's Book "Open Leadership" consumergeneratedmedia.com 11 Jun 2010 | 10:03 pm
I recently reviewed Charlene Li's new book, Open Leadership, for my Ad Age column. Here's a link and an excerpt: "Li argues that social media-enabled services and sites can "improve efficiency, commu...
What Does ROI Mean to You? open-first.com 22 Aug 2010 | 07:47 am
When you use the term ROI or “return on investment” what do you mean? Charlene Li of the Altimeter Group speaking on her new book, “Open Leadership” recently said (and tweeted) “…there’s too much emph...
Beyond the IPO: Ten Implications of a Public Facebook charleneli.com 9 May 2012 | 03:05 am
By Susan Etlinger, Charlene Li and Rebecca Lieb The run-up to Facebook’s IPO reminds me a bit of a wedding: everyone’s attention is on the big day (expected to be Friday May 18), without much regard ...
Do Leadership & Social Media Go Hand-in-Hand? Review of Charlene Li's Book "Open Leadership" consumergeneratedmedia.com 11 Jun 2010 | 06:03 pm
I recently reviewed Charlene Li's new book, Open Leadership, for my Ad Age column. Here's a link and an excerpt: "Li argues that social media-enabled services and sites can "improve efficiency, commun...
