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Eden Lau explains to Japanese audience the impact of social media discussions on purchasing behaviour 20 May 2013 | 11:11 am

Eden Lau, iSentia Brandtology’s chief executive, illustrated the impact offline and online information have on people’s buying decision during the first Hottolink-Brandtology joint seminar, Social Lis...

Brandtologist Kelly Choo gives advice to start-ups at the Echelon Satellite 2013 Judging 10 May 2013 | 03:50 am

Being a pioneer in social media monitoring and an expert in delivering business intelligence, Brandtology (an iSentia service) is well-recognized in the Singapore business environment as a leader in d...

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Why Your Website Still Matters (Even With Social Media) e1evationpartners.com 30 Jul 2011 | 12:42 am

Central to all of your digital media strategy is your website. This is because what you are trying to do with the use of all of these tools (and they are really technological tools) is to solve the fu...

Internet Strategy & Media Sales Training, DRIVING REVENUE! brainswellmedia.com 20 Mar 2008 | 11:14 am

Media sales training & PRO strategy services for media companies SALES PRO Digital Media Sales Training STRATEGY PRO Digital eMedia Strategies VIDEO PRO Webcasting & HD Video EDITORIAL PRO eMedia ...

Digital Marketing strategy leads to a more social approach arengrimshaw.co.uk 20 Apr 2011 | 02:25 am

VisitCornwall, the Cornwall Development Company tourism service, has launched its new micro site, www.ilovecornwall.com, following a complete review of its online and social media presence with Social...

6 Benchmarks for Evaluating a Sustainable Digital Marketing Strategy: SERVAS Digital Analysis beyondsocialmediamarketing.com 14 Dec 2011 | 12:13 pm

Before designing a Digital Strategy, my clients often ask the “million dollar” question — “How do I know Digital Media works?” My response is simple –there are no guarantees in this world.  But if I ...

GERVAS: 6 Benchmarks for Digital Marketing Strategy beyondsocialmediamarketing.com 18 Jan 2011 | 06:00 am

GERVAS:  Goal – Engage – Relationship –  Value –  Action – Synthesize GERVAS is the tool to guide the development of your social media campaign. Here are the six elements and the questions to ask? A...

The Future of Digital Events: It’s All About the Community virtualedgesummit.com 18 Jan 2012 | 02:44 pm

It seems everyone is seeking a strong community these days, particularly when it comes to events. The point was brought home last week by Michael Kushner, VP of Digital Media Strategy for UBM Studios,...

[Blatant Promotional Pitch By Me] 360 Degree Digital Marketing Strategy thegit.com.au 22 Mar 2012 | 09:53 am

Today’s top managers now operate in a very competitive global marketplace characterised by new media and distribution channels, changing business and revenue models. In order to compete effectively, t...

H1 Web Tag Strategy stampedewebworks.com 13 Apr 2012 | 07:13 pm

Calgary Web Design, Calgary Web Designers, Calgary Internet Marketing and SEO Specialists

Stratégie d’alignement de la marque Louis Vuitton marketeamdigital.wordpress.com 10 Apr 2012 | 12:52 am

Qu’est-ce qu’une stratégie l’alignement digital ? Une stratégie d’alignement digital est un point important pour toute stratégie d’entreprise à l’heure actuelle. Elle consiste en l’harmonisation et l...

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