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It’s better to be passionate and authentic than boring 27 Aug 2013 | 12:58 pm
The old cliche ‘people buy from people they know, like and trust‘ is especially pertinent when you are an accountant keen to generate additional clients. To a large extent it matters not whether you ...
Stop giving away your valuable time to strangers 20 Aug 2013 | 12:15 pm
There’s a commonly quoted statistic that it’s ten times more costly (in terms of time and cash) to generate new work from new clients than it is to generate additional work from existing clients. Ten ...
