Most ogilvy branded utility related news are at:
Why User Experience is more important than Advertising 26 Aug 2013 | 07:38 pm
An interesting presentation to focus and improve your customer experience instead of thinking on your next 15 day campaign. It comes from New Zealand and the agency Optimal Experience. They explain th...
#61 – Stiegl – Free public transportation ticket on beer bottles 15 Jul 2013 | 08:21 pm
Design firm Demner, Merlicek & Bergmann has replaced the traditional label on bottles of Stiegl beer with a free public transportation ticket in an effort to curb drink driving. See the article on Sp...
More ogilvy branded utility related news:
5 Ways Brands Utilize Instagram to Increase Engagement webmarketingboard.com 22 Aug 2012 | 04:29 pm
If you are a regular internet user, you must have come across or at least heard about the popular photo tool known as Instagram. It is a smartphone app that makes it possible for users to incorporate ...
Pinterest Making The Consumer To Brand Connection Easier wallstreetbranding.com 22 May 2013 | 07:53 pm
I realize that NOT every business or brand utilizes Pinterest BUT after today’s announcement you might want to reconsider because Pinterest JUST MADE THE CONNECTION EASIER BETWEEN Consumer and BRAND. ...
www.maxpak.com.au cachebookmark.com 20 May 2013 | 05:40 am
Garbage bags & rubbish bin liners. Maxpak is Australia's prime brand, utilized by the biggest events. Affordable & sturdy garbage bags, bin liners and uncluttered bags
Streetwear Brands Utilize Social Media jcreport.com 11 Jul 2013 | 10:02 pm
Social media may seem like a ubiquitous marketing device these days, but streetwear brands have already proven an innate understanding of how to navigate and leverage the digital space. How can a bran...
Brand Utility – 20 More Examples socialcommercetoday.com 16 Aug 2013 | 04:45 pm
Of course, brands need to be useful – solve peoples problems – but should digital marketing be useful too? We think so – we’re fans of branded utility – marketing designed to serve and support people...
40 Examples of Digital Brand Utility socialcommercetoday.com 5 Aug 2013 | 05:44 pm
There are just two basic strategies in digital innovation in marketing – ‘help me‘ or ‘entertain me‘. Unfortunately, most digital marketing still falls somewhere else entirely, into a futile ‘interru...
Brand Utility zoharurian.com 19 Aug 2013 | 07:27 am
אני רוצה להתעכב אתכם על המושג Brand Utility- ולהציג לכם במסגרת הבלוג כמה נקודות התייחסות לנושא. בפוסט הראשון בסדרה שתוקדש למגמה הזו אגדיר מה זה אומר למעשה- Brand Utility ואחשוף אתכם לעשרה קייסים של...
#55 – KLM – your Must See Map brand-utility.com 8 Apr 2013 | 05:41 pm
Who ? KLM, the airline company. What’s the utility ? It’s not the first branded utility by KLM. It’s nice to see that brands adopt this way of doing in continuous cycles. Once again, by being focused ...
Volkswagen R Brand ads adsneeze.com 17 Apr 2011 | 05:00 pm
Really ? I need to do math it I want to buy a car? Advertising Agency: Ogilvy, Cape Town, South Africa ->see more Tags: Cars Ogilvy Agency South Africa Adverts Volkswagen Ad
The Predictive Web thelostjacket.com 14 Sep 2010 | 03:59 am
Can you create serendipity? Great marketing provides branding, an experience and utility. Serendipity is usually an after-thought. How can you create a genuine and timely experience for the consumer? ...
