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Why (And How) to Develop Great Ideas 27 Aug 2013 | 06:23 pm
To help make an idea great, it has got to have a “why” attached to it (the justification) and a “how” to make it possible (the logistics). Sometimes, when brainstorming, people become attached to cer...
How Valuable are Loyalty Programs? What’s Needed to Make them Successful? 21 Aug 2013 | 10:29 pm
POINT: Paul Williams “It’s not about customers being loyal to you. It’s about you being loyal to customers. You earn loyalty by giving it.” I love that quote from from “Managing the Customer Experie...
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Purple Cows & HSN Extravaganza Blog Hop ohscrapblog.blogspot.com 24 Apr 2012 | 01:49 am
PURPLE COWS & HSN EXTRAVAGANZA! If you happened upon my blog by random you will want to go back to the Purple Cows Blog and start the hop at the beginning... there is a lot to see and all of us desig...
ohscrapblog.blogspot.com 13 Mar 2012 | 08:45 am
Howdy Friends~ YES! I'm finally posting something, AAAHH! With good reason too! It's Design Team Swap week with Momenta and Purple Cows! Be sure to check it out HERE! I made 2 cards, using Momenta's l...
Be the Purple Cow ignitepages.com 30 Dec 2010 | 04:23 pm
What do cows have to do with your marketing efforts? Seth Godin explains: While driving through France a few years ago, my family and I were enchanted by the hundreds of storybook cows grazing in lov...
Big Data application in the Dairy Industry reach1to1.com 6 May 2012 | 01:10 am
Seth Godin’s seminal book “Purple Cow” defined the DNA of contemporary marketing theory. Big data and data driven analytics are defining the DNA of enterprises in all industries. This article describe...
Sorry, Seth, But This Pitch Just Seems Kinda Tacky punkviewsonsocialmedia.com 7 Jun 2012 | 02:20 am
I like Seth Godin. I think his short-form blog posts are often full of punchy insights, and his books Purple Cow and Tribes are two of my favourite marketing books. I also like the way he’s trying to...
Mobile Advertising Developing Apps Joost Rueck mwichita.com 18 Sep 2012 | 09:25 pm
Joost Rueck from Purple Cow Concepts on Mobile Advertising and Apps. The Mobile Show: Largest Mobile and technological Show in Middle East Website: www.terrapinn.com
Remarkable Purple Cow hjortureh.tumblr.com 1 Nov 2012 | 03:18 pm
Remarkable Purple Cow: 14islands: When starting a company in any field, chances are that there are already companies around offering similar kind of product or service. So the question becomes how ...
Milkshakes and Purple Cows aboveandbeyondkm.com 19 Dec 2012 | 09:59 am
One persistent issue that arises in the world of knowledge management is how best to market your systems and services. Unfortunately, discussions of this issue often devolve into descriptions of tacti...
The Icarus Deception and Seth Godin iambanksy.co.uk 20 Jan 2013 | 10:47 pm
This week, Seth Godin made a rare appearance in the UK and I was lucky enough to bag myself a ticket. I’ve been a huge fan of Seth’s since reading his book ‘Purple Cow’ 4 or 5 years ago and applying m...
So, what is a Purple Cow Campaign? bcama.com 20 May 2013 | 12:00 pm
Seth Godin’s latest book, Purple Cow, is about transforming your business by being remarkable. Godin says that the key to success is to find a way to stand out – to be the purple cow in a field of …...
