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The future of Analytics Measurement: Google Universal Tag 21 Aug 2013 | 08:44 pm

Since the launch of Google Analytics solution (GA) in 2005, our user interface is constantly changing, improving, and integrating more and more aspects of the massive "Big Data". It became even more i...

New Google Advertising Formats 14 Aug 2013 | 08:44 pm

My colleague Stephane has recently asked me to write an article about the new advertising formats on Google and the evolution of Search Marketing. Indeed, having worked for over 7 years in the industr...

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Study Shows Consumers are OK with Retargeting blog.ovrdrv.com 14 Jul 2012 | 01:24 am

In what Bizrate Insights is calling “a big win for the e-commerce and display retargeting industries,” 85% of online consumers had a positive or neutral attitude toward retargeting ads. Retargeting is...

Study Shows Consumers are OK with Retargeting blog.ovrdrv.com 14 Jul 2012 | 01:24 am

In what Bizrate Insights is calling “a big win for the e-commerce and display retargeting industries,” 85% of online consumers had a positive or neutral attitude toward retargeting ads. Retargeting is...

Facebook’s New Retargeted Ads Performing “Very Well”, Adds Partners To Run Them brentpurves.com 26 Aug 2012 | 06:36 am

Facebook Exchange could pull in a wealth of new advertising dollars by letting businesses retarget ads at Facebook users who’ve visited their websites. Now I’ve learned and confirmed that the first Ex...

Online Advertising: Retargeting drives 3% to 7% in incremental topline revenue for CafePress encarolina.com 15 Nov 2012 | 01:01 pm

Retargeting ads can follow you around the Web, but every once in a while, one really catches your attention. We reached out to Sumant Sridharan, VP & General Manager, CafePress.com, to get a quick bac...

Digital Addict: Twitter Ad Exchange, NSA Nightmare, and #PubLooShocker antleragency.com 8 Jun 2013 | 02:29 am

This week in social media news: 06.07.2013 140 Characters: Looks like Twitter is following Facebook and entering the wide world of retargeting ads. In addition creating their >

Complete Guide to Retargeting Ads on Facebook [Infographic] nonprofitfacebookguy.com 14 Aug 2013 | 09:04 pm

This beautiful infographic is from MDG Advertising. What is Retargeting? Briefly, retargeting is advertising that targets people who have visited your website. For example, an ad promoting a petition ...

Retargeted Ads Noticed by Online Buyers bersondeanstevens.wordpress.com 25 Aug 2013 | 01:47 pm

Majority notice retargeted ads for products they previously looked up Online retailers are putting more dollars to retargeted ads to remind shoppers of the item they once seemed interested in buying....

Facebook Ads Guide Scam. Is Jonathan Volk’s Ebook Legit? template-tutorial.com 17 May 2012 | 07:52 am

Facebook Ads Guide Scam. Is Jonathan Volk’s Ebook Legit? Facebook advertising can be a very powerful. Some consider it better than Google Adwords because you do not have to worry about finding profita...

Paid Ads Free Review – Andrew X / Phil Mansour socratesblog.com 10 Oct 2011 | 08:28 am

Here is my review of the Paid Ads Free Program Paid Ads Free is a strategy – a clever strategy – that allows virtually anyone to place PAID ADS for FREE on high traffic websites, virtually in any nic...

How To Make Ads Work for You openguys.org 11 Oct 2011 | 01:18 pm

How Ads Work for You One of the things more often than you will not hear is that we are a free ad sites are a waste of time. You can not build a business site so. This is really a false statement to ...

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