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Merry Christmas to All! 24 Dec 2009 | 09:44 am

From everyone here at nineteen05 we want to wish you all a Merry Christmas, a safe holiday, and wonderfully rich time with your family and loved ones. We here have been blessed beyond measure in this...

Designing for Everyday 18 Dec 2009 | 08:03 am

One of the trickiest parts about working in the technology industry or the church is that we very quickly end up in this bubble. A bubble where our concept of normal becomes skewed. In the technology ...

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Rebranding lessons of hibu / yell.com basini.com 22 Jan 2013 | 01:44 am

Over the last couple of weeks yell.com has been rebranding as hibu. This is the latest example, in a very undistinguished line, of such rebranding failures. When the best a CEO can muster about his co...

JCP who? g2marketing.com 9 Jul 2013 | 09:08 pm

JC Penney’s rebranding failure has been all over the marketing and advertising news outlets, blogs and social media feeds leaving marketing and advertising professionals everywhere baffled and cringin...

Maternity Pens: Lipstick on a Tortured Pig humanewatch.info 7 May 2013 | 12:30 pm

Rick Berman's attempt to rebrand inhumane gestation crates as "maternity pens" is doomed to failure.

Maternity Pens: Lipstick on a Tortured Pig humanewatch.info 7 May 2013 | 05:09 am

Rick Berman's attempt to rebrand inhumane gestation crates as "maternity pens" is doomed to failure.

Maternity Pens: Lipstick on a Tortured Pig humanewatch.info 7 May 2013 | 05:09 am

Rick Berman's attempt to rebrand inhumane gestation crates as "maternity pens" is doomed to failure.

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