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Why Some Direct Media Sales People Are Successful (and Some Are Not) 26 Aug 2013 | 04:17 pm
The desire to be successful. The desire to be successful is the Number One trait that stands out amongst them all. They usually have created a history of success. They may have been good at sport, or...
What To Do If You Notice Your Client List Decreasing 19 Aug 2013 | 03:37 pm
One of the many complaints that I get from direct media sales people is that all of a sudden their client lists are decreasing. Why are more falling off their lists than they are adding on they ask? ...
4 Steps to Effectively Using Research 12 Aug 2013 | 04:11 pm
Have you Ever Seen a TARP* or CUME* buy a piece of furniture? One of the many mistakes that media sales people make is to confuse research with the sale. One of the key aspects of moving a sale forw...
Feeling Free 7 Aug 2013 | 04:48 pm
My first day at Talking Media was the beginning of an affair with writing. Each day I set a goal of writing 1000 words, sometimes it’s a little challenging and other times is just flows. I have also...
How To Profit from the “Introductory” In-House Event 5 Aug 2013 | 04:56 am
The in-house, in-office, “introductory” event has long been the part of software companies and medical companies sales strategies. Believe it or not, for media companies as well. The most successful...
What Is Your Definition of Work? 25 Jul 2013 | 04:48 pm
The beauty about Talking Media Sales is that you get the opportunity to share other contributor’s ideas about different topics. This article from Michael Botta is his definition of work. Michael is o...
The Secrets to Surviving Your First Year in Sales, From 6 People Who Know 18 Jul 2013 | 05:41 pm
Identify with this picture? You have been appointed a media sales person, the future looks bright, you excitedly anticipate your new career with plenty of hopes and dreams of success. Unfortunately t...
The 4 Secrets of Great Leadership 15 Jul 2013 | 03:25 pm
Guest Authority: Mike Brooks Mr Inside Sales. One of our most successful books we sell at Talking Media Sales is Mike’s book New Scripts for Media and Advertising Sales People. He kindly allowed us ...
The Best Advice I Was Ever Given 10 Jul 2013 | 05:26 pm
Someone asked me a tough question the other day – what was the best business advice I had ever received? I settled my answer on a negotiation course I attended as a young manager, a two-day event aim...
The Dangers of Being a Cheerleader 8 Jul 2013 | 05:18 pm
I’ve often come across managers who confuse leadership with being a cheerleader. They think it’s their job to “motivate the team”, exhorting them to great things purely by offering encouragement and ...
