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Luxury is the Space to Experience the Exceptional in JW Marriott Campaign 23 Aug 2013 | 04:09 am
For client JW Marriott, Team One targeted a new consumer base: “The Accomplished,” a demographic comprised of affluent business travelers, who share the mindset of a growing consumer group that wants ...
Anaheim Ducks & Honda Center Premium Seating 23 Aug 2013 | 03:51 am
Honda Center, which hosts the Anaheim Ducks, tapped Team One to create a campaign that would generate leads for its all-event Premium Seating. With a deep knowledge and understanding of the afflue...
All I really need to know, I learned from my Grandmother… 30 Jul 2013 | 11:53 pm
Joanne playing Bridge on her newfangled iPad. Growing up my grandmother always had a way of doing things, as she called it, the right way. She always said that if you do it right the first tim...
Experience Le Book 30 Jul 2013 | 04:05 am
On June 5th & 6th, I kicked off the summer by attending Le Book Connections in NYC. Le Bookis a worldwide tradeshow put on for the creative community five times a year in Paris, New York, London, ...
A Collaboration to the 212th Degree 23 Jul 2013 | 03:52 am
Click through to view #LexusInstafilm: http://bit.ly/IGLexus As we’ve watched the contagious growth of Instagram over the past few years, it is becoming obvious that the power of the platform i...
The First Collaboratively Created Film Using Instagram Photos 23 Jul 2013 | 03:35 am
Team One worked with Lexus and Director Jacob Rosenberg to create #LexusInstafilm, the first collaboratively created stop-motion film using Instagram photos. On June 30, during Instagram’s #Worldwi...
Who’s at Team One This Week: Mario Schulzke 27 Jun 2013 | 05:33 am
What do you get when you have: (4 guys + 1 Honda Element + Popchips + Redbull – Girls) x 4 months? Answer: One hell of a roadtrip, aka #IM48 – Mario Schulzke’s entrepreneurial feat showcasing entre...
Who’s at Team One This Week: Will Pearson 20 Jun 2013 | 06:30 am
Went to this week’s Innovation Speaker Series, left with an MBA. Booya! This week we welcomed Will Pearson, co-founder of Mental_Floss, to our Innovation Speaker Series. Reaping the successes of col...
“Do you want to crew the Baja 500?” 19 Jun 2013 | 01:02 am
On May 1, 2013 Teresa Bacal, wife of cancer survivor and Lexus factory off-road racer Joe Bacal, asked me that very question. Joe would be piloting the 2013 Lexus LX race truck for the June 1, rac...
Communicating Interaction Design with Animatics 18 Jun 2013 | 01:48 am
Recently we have been working on redesigning our website and in doing so, decided to take a new approach to the creative process. This new process is a mix of different “lean” principles and practic...
