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Good ‘Netiquette’: What you can and can’t Tweet 7 Aug 2012 | 08:49 pm
Homophobia (Federico Macheda). Anti-semitism (Emmanuel Frimpong). Ice cream-based racism (Rio Ferdinand). It’s been an interesting time in the Twittersphere, with a seemingly endless roll call of onli...
The ‘Social’ Olympic Games 30 Jul 2012 | 11:05 pm
Let the games begin! This is going to be, without a doubt, THE most social Olympic games to date! There are a number of social media platforms that have evolved since the previous Olympics, making it...
Facebook Testing Subscribe Button for Pages 24/07/12 24 Jul 2012 | 05:40 pm
Marketing Land has reported that last week a fan of its Facebook Page spotted a new ‘Subscribe’ button next to the Like button. It reached out to Facebook and received the following confirmation: “We...
How to write the perfect blog post 20/07/12 20 Jul 2012 | 09:16 pm
We have seen many posts about the criteria for the perfect blog post. We at The Conversation Group have our own criteria for writing blog posts which we feel will be beneficial to those wanting to com...
Automation vs. Optimisation 02/07/12 2 Jul 2012 | 10:41 pm
Recently there has been speculation on whether or not automation in social media is beneficial for your brand or whether it may tarnish its reputation. Automation is defined as the use of a mechanica...
Live Tweeting: Do’s and Don’ts 25 Jun 2012 | 08:43 pm
We recently listened to Le Web’s live stream of their keynote speakers on YouTube last week. In the process, we live tweeted some of the discussions for those who did not have access to the streams th...
Facebook Talks Live: Building a Connected Brand 18/06/12 19 Jun 2012 | 06:55 am
Facebook has put together an area they’re calling their “Facebook Studio” where they celebrate marketers who are crafting and revolutionising the way Facebook operates. Facebook produces a number of ...
Additional Facebook changes: You can now micro manage your Page in 5 different ways 15/06/12 15 Jun 2012 | 04:37 pm
Surprise surprise, Facebook has made yet another change, this time in its hopes to increase productivity and efficiency for admins at the forefront of ‘Pages.’ In addition to the timeline function, y...
Five Top Tips for Success When Launching a New Twitter Account 23/05/12 24 May 2012 | 12:29 am
We recently undertook a reboot of all our social identities. This was prompted by some changes in the company methodology, but also by a desire to experience life on the front line of social media as ...
SMOW Q2 (Social Media Open Workshop) Event 17/05/12 17 May 2012 | 10:21 pm
SMOW is The Conversation Groups quarterly Social Media Open Workshop offering a series of speakers from prominent brands or those doing exciting work for brands and garnering the social results we all...