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Measure Engagement with New Facebook Page Insights 22 Aug 2013 | 07:56 pm
Facebook recently began rolling out their new and improved Page Insights to give admins a better idea of how their Facebook Page is performing. Take a look at some of our favorite new features that w...
5 Simple SEO Tips for Beginners 6 Aug 2013 | 06:29 pm
Whether you are starting from scratch with a brand new website or working with an existing website, a basic understanding of Search Engine Optimization (SEO) is critical to ensuring that your message ...
6 Best WordPress Plugins for SEO 1 Aug 2013 | 12:48 am
As you probably know, WordPress is a free, easy-to-use open source blogging tool and CMS. It is used by 68 and a half million websites in the world. According to WordPress, their users produce about 4...
Gmail Tabs: Pros and Cons 26 Jul 2013 | 11:15 pm
The range of reactions to the rollout of the new Gmail tabs layout reminded me of the Argument Clinic scene by Monty Python: But if you’re not a Gmail user, here’s the scoop: Google rolled out a new ...
How to Promote Your Social Media Launch 23 Jul 2013 | 09:00 pm
By now, I hope you are convinced of the value of social media for businesses and have launched your brand on one (or more) social media platforms. Building a strong community around your brand takes t...
16 Current Email Marketing Tactics 18 Jul 2013 | 01:37 am
This week I watched a Listrak webinar on email copywriting hosted by Bob Bly. Check out the webinar or read on to find out what I learned. Despite the rise of social media and other digital marketing...
#Sharknado Devours Twitter: How a Trending Hashtag can Increase your Website Traffic 12 Jul 2013 | 08:36 pm
It’s no denying that on July 11th the SyFy original move Sharknado turned into a full-blown social media extravaganza. This campy made-for-TV movie starred the likes of Tara Reid, John Heard and (you ...
Ten Things You Should Never Do On Twitter 3 Jul 2013 | 08:18 pm
Twitter is an ever-growing social network and ever-important asset in marketing your company. The unique formatting of the site allows you to reach an expanding pool of customers: current, past and po...
When Do I Tweet? Tips and Tricks to Master Twitter Traffic. 19 Jun 2013 | 12:07 am
As you probably know, the timing of your tweets is an extremely important factor regarding which of your followers will see your tweets and when. Unfortunately there is no one perfect time to tweet ou...
The Importance of Tracking Your Site Search 7 Jun 2013 | 01:10 am
If your website has a search function, you should be tracking it! Understanding what your visitors are searching for and their behavior before and after your search can offer insight into usability an...