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Emerging Tech Conference puts Content Marketing in the Spotlight 8 Jul 2013 | 06:23 pm
by Ed Lallo/Newsroom Ink “Content marketing” is the buzzword of the year. Suddenly, big traditional media brands are getting into a game that individual bloggers and small agencies have been playing ...
SearchEngineWatch: Online Newsrooms: A Necessity for Search and Social Content Strategy 7 Jul 2013 | 08:39 pm
by Lisa Buyer, CEO/The Buyer Group This just in … A 2012 survey says online newsrooms are a website necessity for journalists, users, search and social content strategy. The final results of a nati...
Ann Blumlein Lazarus Joins IABC as Interim Director 29 Jun 2013 | 07:36 am
Ann Blumlein Lazarus has joined the International Association of Business Communicators as interim executive director, a specialty niche she had pursued through positions at several top nonprofits in ...
Time for IABC to Buy into What They Sell – Communication World Newsroom 23 Jun 2013 | 08:28 pm
A former reporter, Springfield Lewis started his corporate career at IBM, becoming a speechwriter for senior executives. As director of communications at EDS, he continued working with several chief ...
PRSA’s Arthur Yann Dies Suddenly 18 Jun 2013 | 06:11 pm
Public relations professionals across the country are mourning the sudden and unexpected passing Arthur Andrew Yann III, APR, the current vice president of public relations for the Public Relations So...
Former IABC VP Paige Wesley Speaks Up – and Out! 18 Jun 2013 | 02:04 am
In everyone’s life there are days that define who we are, and who we will become. For me, Thursday, November 29, 2012 was one such day. This is Paige Wesley's story surrounding the circumstances of th...
Newsroom Ink’s Lallo and Lewis To Present at IABC Heritage Region Conference 13 Jun 2013 | 04:51 pm
The eighth annual Heritage Regional Conference is being held in Indianapolis. The event features recognized leaders in business communications, including Newsroom Ink CEO and founder Ed Lallo and Spri...
Storytelling, Brand Journalism and Newsroom Ink Included in New Social Media Book 11 Jun 2013 | 08:01 am
In a new book by Angelo Fernando, Chat Republic explores the tools of social media and how corporations, publications, activists and citizen journalists use them to convey their messages.
Embattled IABC Executive Director Chris Sorek Resigns After 11-Months 5 Jun 2013 | 07:39 pm
Chris Sorek, the embattled executive director of the International Association of Business Communicators, has resigned after serving for less than a year as the organizations operational leader.
Positioning Executives for Prime Time 9 May 2013 | 07:50 pm
Click on the corporate link for most executives. What do you come up with? More often than not, it’s a short bio and head shot – offering the perfunctory and staid, one-dimensional profile. Now, imag...