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What customers hate about brands on social media (Infographic) 7 Aug 2013 | 02:33 am
In many seminars I have been asked this question and hey, the guys from ExactTarget CoTweet have given an answer some months ago: What annoys people when they follow brands on the social web, and what...
ABM Study: The impact of B2B media on purchase decisions 2 Aug 2013 | 04:23 pm
It is one of these questions many B2B marketers would love to get an answer: How many of the B2B business professionals that can be reached by B2B media and live events are involved in purchasing deci...
Mobile & Responsive Design: Hype or Hope? (Infographic) 30 Jul 2013 | 09:36 am
It is a dream for many people responsible in the developer field: Creating a mobile app once, without the need to amend it for any screen, any device or any audience. Responsive web design is said to ...
Study: Increase in marketers social spendings expected (Infographic) 26 Jul 2013 | 02:49 am
With their recent study The Creative Group predicts that the majority of advertising and marketing executives (62%) expect an increase of their company’s spending on Facebook marketing in the follwoin...
Study: Fortune 500 are getting better in Social Media 22 Jul 2013 | 01:34 pm
They are on increasingly on Twitter (77%), Facebook (70%) and Youtube (69%): Fortune 500 companies. However, in terms of blogs (34%), Google+ (35%) or Pinterest (9%) they seem to be a bit behind or no...
5% of negative online reviews are deceptive, finds MIT study 11 Jul 2013 | 11:14 am
© carlos castilla – Fotolia.com We all know that ratings, reviews and recommendations -the 3 R’s of the social consumer- rule the modern world of shopping and our daily customer journeys. When we are...
The Google Graveyard (Infographic) 9 Jul 2013 | 12:01 pm
“I think all great innovations are built on rejections.” Louise Berliawsky Nevelson Although Google has been one of the innovation rock stars as a web company for years, it also had it’s nightmare. A...
Spot On – How to write the perfect post (Infographic) 5 Jul 2013 | 10:27 am
It is something we keep being asked seminar after seminar. What is the perfect status update looking like on Google+, Facebook or Twitter? Well, the answer is there is no secret sauce. Or maybe there ...
The IBM Traffic Controller App 2 Jul 2013 | 10:43 am
Traffic is increasing all over the world. But what if an intelligent system could automatically coordinate our roads? We could sleep longer, spend less time in traffic-jams, save money, and would all ...
What kind of (big) data big web companies collect (Infographic) 1 Jul 2013 | 03:22 pm
Data and online privacy is a big topic, especially in Germany where the National Security Agency (NSA) did their research without anyone knowing of it. While some people might be handling this issue f...