Tomhcanderson - tomhcanderson.com - Tom H. C. Anderson - Next Gen Market Research™
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American Marketing Association’s Insight Council 8 Aug 2013 | 12:31 am
Writing today to let you know that I have recently accepted an invitation from the American Marketing Association to serve on their Marketing Insights Council. I met briefly with several members of th...
Call for NGMR Award Nominations 20 Jun 2013 | 08:10 pm
The 2013 NGMR Disruptive Innovation in Marketing Research Awards will be awarded at The Market Research Event (TMRE) in Nashville, TN October 21-23. Nominations should be sent to NGMRawards [@] NextGe...
The Social Media Monitoring Bubble 10 May 2013 | 03:23 am
Twitter Data and War Games It seems everywhere you turn there’s talk of Big Data especially unstructured Big Data. Most of the time what they’re really talking about though is “Social Media Monitoring...
Text Analytics with Six Sigma 9 May 2013 | 05:59 pm
Q&A, SAS 2013, and PayPal combines SixSigma with Text Analytcis Just posting today briefly to mention a few things. First, on Seth Grimes’ new blog, Breakthrough Analysis, he recently asked me a coupl...
First and Most Active Analytics Group 22 Apr 2013 | 08:53 pm
Next Gen Market Research Oldest and Most Active Online Networking Group for Analytics Professionals Gregory Piatetsky-Shapiro, Editor of KDnuggets just conducted an analysis of all the top Analytics, ...
Big Data 100 - My Data is Bigger Than Yours! 16 Apr 2013 | 07:25 am
Stop Apologizing for the Size of Your Data! This morning I was pleasantly surprised to hear that I had been included in the list of the 100 Most Influential in Big Data by Big Data Republic. It was a...
Is Social Media Worthy of Text Analysis? 9 Apr 2013 | 06:38 pm
Coke Says No Boost from Social Buzz – Should You Care? Guess what, “Coca-Cola recently learned that Social Buzz doesn’t correlate with it’s short term sales”. No Kidding – this shouldn’t really be a s...
We Can’t Even Agree on Math Anymore 8 Apr 2013 | 08:00 pm
Are there multiple answers to every question? There are several simple ‘order of operations’ problems (memes) circulating on Facebook currently. This past weekend I saw this one “6-1×0+2÷2=?”. Over 2,...
Future Directions for Text Analytics 2 Apr 2013 | 08:24 pm
Text Analytics World Q&A Those of you also interested in Text Analytics may want to check out this Q&A just posted by Tom Reamy of Text Analytics World. Tom asked me and Jeremy Bentley, CEO of SmartLo...
Ginny Valentine Awards 26 Mar 2013 | 08:30 pm
Just writing today to thank RLF for the kind words and thoughtful Ginny Valentine Award ceremony last week in New York. I was both honored and humbled to be recognized together with several great rese...
