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My favorite things I learned at PodCamp Western MA 5 3 Apr 2013 | 05:00 pm
PodCamp Western MA 5 was this past Saturday, and as always, it was wall-to-wall fun, excitement, learning, sharing, and laughs. It’s great to actually see in person so many of the people with whom I c...
Please follow me! - The wrong way to gain Facebook Page followers. 12 Dec 2012 | 06:30 pm
I am a LinkedIn Open Networker, meaning that anybody can send me a message. I recently received the following message from a stranger on LinkedIn: Hello.... I wanted to take a moment to ask you to hel...
QR Codes: Where to use them and where to skip them 7 Sep 2012 | 05:00 pm
QR codes are becoming more mainstream now. Most people have at least seen them, whether or not they understand what they do. They connect the non-electronic world with the internet via a smartphone an...
Dos and don'ts of email marketing 25 Jul 2012 | 08:30 pm
Do you send out an eZine, eNewsletter, email blast, or whatever else you want to call it? If so, is your communication welcomed or a source of irritation to its recipients? Below are some tips about c...
What's the difference between marketing and sales? 21 Jun 2012 | 08:00 pm
Someone asked me recently: "What's the difference between marketing and sales?" My answer: "In a nutshell, marketing is the education you do to create desire for your product or service in your prospe...
5 social media personalities that you don't want to be 18 Jun 2012 | 08:00 pm
A while ago, I posted this on my Facebook Page: Tip: When you're annoyed about friends' social media posts, remember that you're in their space. If you don't like it, hide, unfriend, unfollow, but don...
Growing danger for college kids: Twitter 12 Jun 2012 | 04:21 am
Everybody who knows me knows that I'm an advocate of internet privacy and security. I'm on social media a lot, but I'm very careful about what I share publicly. Unfortunately, I'm noticing a disturbin...
How to change your LinkedIn password 6 Jun 2012 | 10:22 pm
A report has hit the net that LinkedIn was hacked, and the passwords of 6+ million accounts were posted online. I strongly urge you to change your password ASAP. Here’s how:Log In at www.LinkedIn.com ...
My top 5 favorite Facebook features that you may not be using 30 May 2012 | 12:00 am
Facebook has its faults for sure, but it also has features that you might really like, if only you gave them a try. They can simplify your communications, enhance your online privacy, and unclutter yo...
10 steps to better Pinterest marketing 26 May 2012 | 12:00 am
I'm no expert Pinterest marketer, and for that matter, neither is anybody else. It's just too new on the social media scene. But I have noticed some things that make sense if you're interested in usin...
