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HOW THE MILLENNIAL GENERATION, THE CHILDREN OF THE GREAT RECESSION, ARE COPING AS THEY GO BACK TO SCHOOL 24 Aug 2013 | 11:18 am
More than three quarters (80%) of US college students describe themselves as more cost-conscious this year than a year ago, according to a recent survey by Fluent. The majority (53%) also report havi...
THE ULTIMATE GUIDE TO PINTEREST FOR EVERY BRAND, INCLUDING TERMS, DEFINITIONS, METRICS TO TRACK, AND USER TRAFFIC AND DEMOGRAPHICS 23 Aug 2013 | 04:18 am
DON'T KNOW YOUR SECOND-DEGREE FOLLOWERS FROM YOUR SHORT-TERM FOLLOWERS? YOU SHOULD. ACCORDING TO ONE RECENT STUDY, THE SITE DRIVES MORE REFERRAL TRAFFIC THAN GOOGLE+, YOUTUBE, AND LINKEDIN COMBINED...
MOBILE ADS DRIVE U.S. DIGITAL AD MARKET GROWTH, DIGITAL AD SPEND TO HIT $42.3 BIL IN 2013 OR +14.9%, MOBILE TO GROW AT 95.0% 23 Aug 2013 | 03:40 am
Digital ad spend up 14.9% this year, vs. mobile's 95.0% growth rate US digital ad spending will hit $42.26 billion this year, up from $36.80 billion in 2012, to account for 24.7% of total media ad...
SMARTPHONE SALES GREW 46.5% IN Q2 2013, UNITS SOLD EXCEEDED FEATURE PHONES FOR 1ST TIME, AND LATEST iPHONE 5 RUMORS 22 Aug 2013 | 08:02 am
Worldwide Mobile Phone Sales Grew 3.6 Percent in Second Quarter of 2013. Microsoft Has Become the No. 3 Smartphone OS Overtaking BlackBerry. Worldwide mobile phone sales to end users totaled 435 ...
APPLE NO 1 IN TABLETS, BUT MARKET SHARE SLIPS TO 32% OF TABLETS SHIPPED DURING Q2 2013, SAMSUNG MARKET SHARE DOUBLES 22 Aug 2013 | 03:38 am
Apple iPad 4 and iPad Mini (Click Image To Enlarge) While iPad shipments fell year over year in the June quarter, competing Android tablets saw huge gains, reducing Apple's share of worldwide tablet ...
TESLA MODEL S ACHIEVES BEST SAFETY RATING OF ANY CAR EVER TESTED BY THE NATIONAL HIGHWAY TRAFFIC SAFETY ADMINISTRATION (NHTSA) 22 Aug 2013 | 01:02 am
Tesla Motors Model S luxury sedan (Click Image To Enlarge) SETS NEW NHTSA VEHICLE SAFETY SCORE RECORD Palo Alto, CA — Independent testing by the National Highway Traffic Safety Administration (NHTSA...
FACEBOOK TESTS PAYMENT SERVICE, COULD COMPETE DIRECTLY WITH ONLINE PAYMENTS AND DIGITAL WALLETS LEADER PAYPAL 20 Aug 2013 | 06:02 am
Facebook plans to test a new payments product that would allow online shoppers to make purchases on mobile apps using their Facebook login information, according to sources familiar with the company’s...
FOUR WAYS TO DELIVER MEANINGFUL MOBILE ADVERTISING ENGAGEMENT AND USING AGILE ENGAGEMENT TO GET RESULTS 20 Aug 2013 | 04:12 am
Every day seems to bring a new innovation in ad tech, a new ad exchange, and new must-do best practices for reaching consumers. Fueling today’s mobile ad land grab is the vast opportunity before t...
WHAT WE DO AND WHERE WE CONNECT -- A MOBILE SHOPPER’S JOURNEY, FROM THE COUCH TO THE STORE (AND BACK AGAIN) 19 Aug 2013 | 01:05 am
A young Millennial Mobile Shopper checks for prices and reviews using her smartphone (Click Image To Enlarge) We already know that mobile shopping is growing, in step with the growing group of smartp...
CAMPING MADE POSSIBLE FOR MINI COOPER CAR OWNERS: SLICK TEENY CAMPERS FOR ONE OR TWO THAT ARE READY FOR THE CAMPSITE 19 Aug 2013 | 12:39 am
The Mini Cowley Caravan whether parked on the beach or a campsite is ready for anything. Photo by BMW Group (Click Image To Enlarge) The idea of a motor home from the makers of the diminutive Mini Co...