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Book Publicity: Why Authors Need to Plan Like a Publicist 26 Aug 2013 | 05:12 pm
AUGUST is the crunch time for print publications to offer their suggestions for gifts. In fact, most already have their selections in place: from toys to gadgets to books. As a self-publishing author,...
How to Improve Email Marketing Click Through Rates 26 Aug 2013 | 02:26 pm
Sometimes we get so engrossed in the design or the copy of our email messages that we forget our goal: To get our readers to click on the buy now link and purchase. If your click through rates are no...
Book Cover Designs: Clichés, Twists and Facelifts #bookcoverdesign 21 Aug 2013 | 10:47 pm
Let’s face it, this is a digital world and gone are 80% of the brick-and-mortar bookshelf browsers/buyers. The Internet is the shopping mall and you are competing with the world. Let’s consider Amazo...
Author Marketing: Maximize Google+ for your Author Brand, Part 1 5 Aug 2013 | 07:58 pm
As of January 2013, Google+ has grown to the second largest social network. A late comer to the Social Media Network arena (Facebook 9 years; Twitter 7 years), Google Plus has transformed into a major...
NEW! Ebook Formatting Step-by-Step Tutorial Videos; Sigil 7.2 Tutorial 5 Aug 2013 | 02:35 am
New, updated videos for basic step-by-step ebook formatting tutorial using Sigil 7.2 (open source epub editor): Take your manuscript from Word, to HTML and create a validated epub file you can conver...
What I learned about having a contest… 4 Jul 2013 | 09:14 pm
With every aspect of marketing you do, you learn something. I learned that just deciding to have a contest without preparation (or research) is like typing with one hand. It’s possible and it works – ...
Author Marketing Tip: Gravatar.com 28 Jun 2013 | 09:03 pm
Gravatar.com What are they? Globally Recognized Avatar Your Gravatar is an image that follows you from site to site appearing beside your name when you do things like comment or post on a blog. Avat...
10 Tips for Publishing Success #pubtips 28 Jun 2013 | 02:11 pm
Although the tips contained may appear as “common sense”, you will be surprised at how many are not implemented properly. Below is a quick overview of WHAT and WHY on self-publishing. Search #pubtips ...
eBook Formatting: Making a list and checking it twice 27 Jun 2013 | 10:39 pm
It’s the Holiday season. No I am not talking about the 4th of July or Labor day. I am talking about the holiday of all Holidays – Christmas. So why am I discussing Christmas in June? Planning. You ...
NOOK PRESS _ Barnes and Noble Pubit! retiring July 10th 27 Jun 2013 | 02:28 am
Barnes and Noble Pubit! will retire on July 10th, 2013 and all publishing will be exclusively through Nook Press. I love the new interface of Nook Press – clean, effeicient and so easy to understand ...
