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How to create irresistible emails that get opened, read and clicked (part 3) 27 Aug 2013 | 04:18 am
This is the 3rd and final instalment in the series on how to create irresistible emails that get opened, read and clicked. Hopefully you’ve enjoyed the journey so far and have learnt a thing or two a...
How to create irresistible emails that get opened, read and clicked (part 2) 22 Aug 2013 | 08:48 am
Now that you know what it takes to create emails that people actually want to receive (you did read my last blog post – right?) let’s move on to the next section in this 3 part series. How to get you...
How to create irresistible emails that get opened, read and clicked (part 1) 20 Aug 2013 | 10:55 am
If you’re like me, you take great pride in creating email marketing messages that are just right. You know that email marketing works and that it deserves the effort required to engage your customers...
Forget the fold – create engaging content and your customers will scroll 14 Aug 2013 | 02:43 am
You’ve probably heard the expression ‘above the fold’ before. It tends to get bandied around a fair bit in the email marketing community. Basically it means everything that appears in an email on the...
Fall in love with email all over again at EMSA 2013 8 Aug 2013 | 11:26 am
Our relationship with email can sometimes be complicated. Most of the time we absolutely love it. We love it because it does what it’s meant to do – engages our community, promotes our brand and rel...
3 essential steps to avoid being a one email wonder 30 Jul 2013 | 06:32 am
Before we get started, I want you to take your right hand and reach it around past your left shoulder. Got it? Ok good. Now give yourself a pat on the back for sending your first email marketing cam...
Get rid of send anxiety once and for all 25 Jul 2013 | 11:58 am
A little over 10 years ago a kid fresh out of university took a seat at his desk. Unknown at the time, he was about to embark on a journey that would shape the next stage of his life. He was scared....
New improvements that make your online content more accessible for everyone 23 Jul 2013 | 08:35 am
Here at Vision6 we are committed to providing an easy to use, feature rich platform for you, our customer. This was a particular point of focus with our latest round of improvements which makes your ...
Work smarter and achieve more with API integration 17 Jul 2013 | 07:03 am
Wouldn’t it be great if you could make computers do all the hard work for you? There’d be no need for you to do repetitive tasks like manually uploading and exporting contacts between multiple system...
You use these 2 highly effective email marketing tactics – right? 15 Jul 2013 | 06:42 am
As we’ve said many times before, email marketing is a highly effective tool for helping achieve your business objectives. It’s great at generating revenue, driving traffic to your website and creatin...
