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Video in content marketing: Extreme sports 13 Aug 2013 | 03:26 pm
Video is without a doubt one of the popular parts of a content marketing campaign. Whether it’s using Instagram or a full-scale production, when it’s done right, people love to watch and share it. Ex...
Content marketing in the music industry: Apps 3 Jul 2013 | 05:54 pm
Content marketing within the music industry is something that is becoming more and more apparent. Whether its blogs or mini sites, content marketing is booming in the music industry. Hip-hop royalty ...
Luxury hotel content: Our pick of the best 1 Jul 2013 | 07:57 pm
Here are some great examples of how luxury hotels are using content marketing for their advantage across the globe. Whether its social media or blogging, there is a lot of exciting stuff going on out ...
Content marketing for luxury hotels 21 Jun 2013 | 03:54 am
Content marketing techniques are changing digital marketing strategies across the globe and revolutionising online content in every industry. The luxury hotel market is no exception. In conjunction ...
Content marketing for a purpose 14 Jun 2013 | 07:06 pm
Content marketing for a purpose: Designing content for content’s sake is useless. Content needs a purpose and multiple channels through which it can be socialised. The design of that content will vary...
Blogging for business 7 Jun 2013 | 05:48 pm
Blogging is serious business. In a B2B world, if you do it regularly enough, it can increase your leads by up to 70%. Blogging can be a daunting experience. Believe me, I know what it’s like to stare ...
Five benefits of taking a White Horse Digital content health check 30 May 2013 | 11:03 pm
First impressions count for everything. Especially in this fast, digital world where it only takes 1.7 seconds for someone to judge whether they like what they see on your site or not. So you’ve got t...
How much is a Facebook ‘Like’ worth? 30 May 2013 | 07:59 pm
A guest post from Hazel Allsopp, Digital Marketing Manager at Purple WiFi. Most businesses understand that social media is an important part of a successful marketing plan. But with an increasing amo...
Lessons in blogging & social media: 5 ways you can get your content shared and drive traffic to your blog 7 May 2013 | 03:01 pm
After being introduced to the world of blogging and social media marketing fairly recently, I have managed to learn a variety of skills that help me to diversify and funnel traffic between my differen...
Teens and technology: How teenagers access the internet 3 May 2013 | 10:27 pm
Teens and technology: it’s difficult to imagine a world without mobile phones. For as long as I can remember they have been commodity items that everyone uses for either productivity or just maintaini...
