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Procurement Consulting Services 11 Oct 2011 | 04:19 am
When you are fully occupied running your own business selling to your clients, could you have missed a trick by not getting the best out of your suppliers? In large businesses, in-house procurement c...
Marketing to B2C vs B2B – why are they different? 23 Jul 2011 | 03:48 am
When you make decisions about your website design, marketing or promotional activity it is important to think through what sector you are in B2B or B2C. Who are your customers and how do they buy? Wh...
What is so special about B2C marketing? 6 Nov 2010 | 01:23 am
If you are aiming to market your product to consumer, you would say that you are in the B2C – or Business to Consumer – sector, as supposed to the B2B section where businesses are selling their produc...