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There’s a Big Audience for Online Video 2 Nov 2011 | 10:28 am
Our recent Online Insights study turned up some interesting facts on how much and what types of online video is being consumed. Check out our findings below. And check out the full report here. Filed...
Give Me a Break 26 May 2011 | 08:45 am
Summer is in the air at Burst—and it’s not just because Memorial Day weekend is upon us. We’ve just released our third consecutive summer-themed Online Insights covering travel and vacation plans. Ea...
A Pulitzer Goes to ProPublica, the First Ever Digital Only Award 20 Apr 2011 | 12:53 am
MediaBistro’s FishbowlNY had this to say about the Pulitzer given to ProPublica for the series by Jake Bernstein and Jesse Eisinger on the role played by banks and hedge funds in the - still reverbera...
Bill Cosby on Advertising: “Make the Program Interrupt the Commercial” 29 Mar 2011 | 04:26 am
In Ad Age, Rance Crain interviews Bill Cosby, who will be the first-ever winner of the American Advertising Federation’s President’s Award for lifetime contributions to advertising in a ceremony at th...
Media Ascending 25 Mar 2011 | 02:49 am
We were discussing Content Ascending in this space a few weeks ago. How about Media Ascending? This was essentially the point of David Carr’s column in the New York Times describing the evolving missi...
Richard J. Tofel Foresees Better Media Days Ahead Without Search Engine Optimization 11 Mar 2011 | 10:51 am
Peering through the lens of search engine optimization (SEO), over at the Nieman Journalism Lab, Richard J. Tofel looks into the future of the World Wide Web and reaches this conclusion, or so it seem...
Wailing and Gnashing of Teeth at the 4As Meeting in Austin, Texas. It’s All Good. 10 Mar 2011 | 08:59 am
I am very sorry to be missing the wailing and gnashing of teeth that is reportedly going on at the 4As meeting in Austin, Texas right now. According to Ad Age, senior agency panelists lashed out – see...
Ad Industry Self-Regulation: History Says, Better Than the Alternatives (or Your Money Back) 8 Mar 2011 | 10:48 am
Rance Crain, President of Crain communications, and Editor-in-Chief of Advertising Age, offers a retrospective on advertising industry self-regulation going back to the good old, “Mad Men” days. We ta...
Time (Magazine): Same as it Ever Was. 3 Mar 2011 | 12:12 pm
MediaBistro’s FishbowlNY points to an article in Fast Company by Steven Rosenbaum, the author of Curation Nation, who is seeing signs of the past in the curating, blogging, sharing media world of toda...
Advertising Industry Trade Groups Come Together to Make Brand Measurement a Priority Online 2 Mar 2011 | 10:18 am
The IAB (Interactive Advertising Bureau), the ANA (Association of National Advertisers) and the 4As (American Association of Advertising Agencies) announced this week at the IAB’s Annual Meeting that ...