Wordpress - thenakedpheasant.wordpress.com - The Naked Pheasant
General Information:
Latest News:
Feature editor for Vanity Fair wanted urgently; apply at a PR agency near you 3 Sep 2012 | 04:37 pm
No, Jane Sarkin (http://tinyurl.com/8vn9o5l) has not been laid off, that plum job at Vanity Fair complete with enough corporate freebies to equip a home (and a second home) is not actually up for grab...
Taking a brand global; four unlikely steps 30 Aug 2012 | 12:43 pm
A wonderful article from the Economist appeared earlier this month http://www.economist.com/node/21559894) highlighting the fact that – for all the dynamism and entrepreneurial spirit being unleashed ...
Time to put an end to this modern form of slavery 17 Aug 2012 | 08:28 pm
Lifting the lid on Twitter’s big taboo I recently read with alarm in the Wall Street Journal about the truly distressing plight of increasing numbers of marketing executives: Melanie Notkin, founder o...
The critical importance of time when understanding influence 9 Jul 2012 | 11:29 pm
A process cannot be understood by stopping it. Understanding must move with the flow of the process, must join it and flow with it. ..and yet the above quote from Frank Herbert is exactly what many p...
My #SMWF Notes, day 2 6 Apr 2012 | 01:01 am
This past week, I attended the 2-day Social Media World Forum Europe conference. It was absolutely impossible to attend every relevant and interesting session across the two days. Try as I might, I mi...
My #SMWF Notes, Day 1 5 Apr 2012 | 11:55 pm
This past week, I attended the 2-day Social Media World Forum Europe conference. It was absolutely impossible to attend every relevant and interesting session across the two days. Try as I might, I mi...
Agency’s Hotspot Campaign Under Fire at SXSW 14 Mar 2012 | 03:54 am
One of the most talked about pieces of news to come out of this year’s SXSW was not shiny new tech but the “Homeless Hotspot” campaign by BBH Labs, the innovation unit of the international marketing a...
Privacy & Security: The New Drivers of Brand, Reputation and Action 9 Mar 2012 | 02:11 am
Corporate data breaches and security incidents pose a growing threat to businesses around the world. Such events are increasingly common, with companies and organizations from Google to Sony to the St...
Back to the drawing board with social media 8 Mar 2012 | 12:36 am
In today’s social media driven world it seems like all companies are using social media and are trying to be the experts in the field. But as we all know creating a Facebook page or Twitter handle and...
Big data: Are we following in the footsteps of an ancient civilisation? 7 Mar 2012 | 12:48 am
The ancient Mayans are often accredited for their ability to investigate celestial objects in the night sky with primitive tools. Archaeologists have found tablets, which provide evidence of their abi...