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Free ebook: Pure Love of the Fallen, Fantasy Short Story 23 Aug 2013 | 09:07 pm
Tweet Those of you who’ve read Pure Love of the Fallen, Part I will be thrilled to find out that the full short story is now available for download! But first, a short description for those who do n...
Social Media Lessons: Finding A Roomie the “Connected” Way 29 Jun 2013 | 11:18 am
Tweet You got accepted, or you’re headed back to college in the Fall to further the dream. Whatever stage your collegiate fairytale is at, finding a roommate and that home away can be a real chore. I...
Pure Love of the Fallen, Part I – Fantasy Short Story 20 Jun 2013 | 12:29 pm
TweetAs some of you know, I also write short stories and novels. As part of the promotion strategy for my writer page on Facebook, I am rewarding my fans with a free short story published in two parts...
PR and Social Media Sites: The Always Open Relationship 7 Jun 2013 | 01:44 pm
TweetWhen it comes to PR and social media, we might all be playing favorites, but we have to make room in our hearts strategies for all the major sites out there. I for one love Facebook and Twitter t...
Never Underestimate the Power of a Good Shirt 28 Mar 2013 | 12:00 pm
TweetYou are a savvy entrepreneur so you have undoubtedly put together at least a few successful marketing campaigns by now. You probably know all about ROI, running social media campaigns, split test...
When Clients Think Social Media is the Only Marketing They Need 14 Feb 2013 | 01:40 pm
TweetDemonstrating the Value of Traditional Marketing and PR in a Social Media Driven Society Guest post by Gina Smith Social Media has revolutionized the way we do business, communicate and socialize...
PR Lessons from St Leonards or How to Treat Fans Like They Matter 12 Feb 2013 | 08:12 pm
TweetI discovered St Leonards last year, after stumbling across one of their songs which had been featured by one of the fresh and popular TV series, Beauty & the Beast. Best Part of Me is to this day...
PR Pros’ Love-Hate Relationship with Technology 18 Jan 2013 | 03:37 pm
TweetTechnology is one of PR people’s biggest loves. From the phone and fax to today’s mobile devices and email clients, it does make our lives a lot easier, constantly giving us quicker and broader a...
The Power of Vagina: When PR Campaigns Defy Expectations 11 Jan 2013 | 02:45 am
TweetEvery girl, or woman, knows Kimberly-Clark (Kotex) and Tampax. Men not so much. But then, again, none of the two companies have any interest to “target” men with their advertising/publicity campa...
The Who Outranks and Outplays the What 17 Dec 2012 | 11:33 pm
TweetYou’ve probably all seen the fake Morgan Freeman quote about the media turning killers into famous, household names going viral on Facebook and Twitter and all the other major social media networ...