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8 Things Healthcare Should Know Before Launching a Content Marketing Campaign 21 Aug 2013 | 04:03 pm
Tweet It’s interesting. Healthcare has taken longer than other industries to get into content and social media marketing. In fact to their credit, many healthcare marketers I’ve talked to are not in...
5 Reasons Why Concierge Practices Should Blog 13 Aug 2013 | 04:04 pm
Tweet Are you a physician or physician group that has recently established a concierge practice? Are you wondering how to market your new practice? The most challenging part about marketing a new...
5 Content Strategies for Boring Healthcare Brands 8 Aug 2013 | 03:57 pm
Tweet If people aren’t talking about you, they’re not talking about you for a reason. And the reason isn’t that they dislike you. They’re not talking about you because you’re boring.” ~ Seth Godin T...
How to build a Content Strategy for Online Healthcare Communities 2 Aug 2013 | 05:04 pm
Tweet Did you know that health-related research is among the top three online activities worldwide? In the United States alone, more than 100 million Americans per year will visit health-related sit...
New Facebook Insights: What Healthcare Marketers Should Know 29 Jul 2013 | 04:28 pm
Tweet Do you have access to the new Facebook Insights? Whether you do or not, it’s important to know that Facebook has ‘upgraded’ the way you analyze your page data. In a sense, this is good news be...
How Providers & Patients Use Social Media [Infographic] 24 Jul 2013 | 04:00 pm
Tweet Social media helps bring people together. When it supports conversations that enhance doctor-patient relationships, that’s worth writing home about. This week an infographic associated with a ...
10 Steps for Launching An Epic Healthcare Social Media Campaign 19 Jul 2013 | 05:24 pm
Tweet Are you new to healthcare social media marketing and wondering how to get started? For conservative industries such as healthcare, social media use is challenging due to potential engagement r...
9 Stunning Search Statistics Hospital Marketers Should Know 16 Jul 2013 | 05:10 pm
Tweet In today’s digital world patients are using non-traditional paths on their medical journeys. It used to be that if you suddenly fell sick, you would call a family member or a doctor to help yo...
Blogging is Top Focus for Marketers Research Shows 12 Jul 2013 | 05:12 pm
Tweet Do you ever wonder what tactics, tools and strategies other social media marketers are using? Regardless of how long you’ve been involved in social media, chances are you have some questions t...
Half of Plastic Surgeons Use Social Media New Study Shows 9 Jul 2013 | 04:30 pm
Tweet Half of the plastic surgeons responding to a recent survey reported using social media platforms such as Facebook and Twitter to connect with patients. The finding doesn’t surprise Dr. Louis C...
