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Changing Landscape of SEO 28 Sep 2012 | 11:41 pm
The search engine optimization (SEO) landscape has changed drastically over the past decade. In the early days of the Internet, search engine optimization was centered on the basic elements of web de...
Heard of the WSI Cycling Team? 22 Sep 2012 | 03:35 pm
Have you ever seen cyclists racing down wooded trails, up busy streets or leisurely cycling across the countryside of the Great Lakes region? Then you might have caught a glimpse of the WSI Cycling Te...
Francois Muscat – Content Marketing 16 Sep 2012 | 12:23 am
Why do we need content marketing? Because sales are going down and marketing initiatives like cold calling no longer works, which is why you need more inbound marketing tactics. What is content market...
Carlos del Rio – Landing page optimization 15 Sep 2012 | 12:50 am
There are five things that always exist on a successful landing page: 1) Headline 2) Demonstration (if you don’t have pictures or descriptions on what the visitor has to do on the page, they w...
Avinash Kaushik: Incredible Digital Marketing, Powered by Data 13 Sep 2012 | 09:54 pm
The three most important aspects of internet marketing: Influence: One thing I always talk about is how influence is changing all the time. You need to find the right people who will mean something ...
Erik Qualman – Socialnomics 13 Sep 2012 | 08:15 pm
We’re in the midst of one of the biggest shifts we’ve ever seen. We go through shifts all the time, from ecommerce and portals to mobile – and now social media is providing the biggest shift of our ...
Opening Address by WSI President, Doug Schust 13 Sep 2012 | 07:15 pm
Year in Review It’s amazing how some of our Internet Consultants have been with WSI for such a long time. One of the reasons I am standing here today is because of the community. Many of our internati...
WSI Global Convention 13 Sep 2012 | 05:02 pm
Welcome to the WSI Global Convention! It’s Day 1 and we’re looking forward to hearing from Doug Schust, Avinash Kaushik and Eric Qualman. Follow this blog to find out what’s happening and the E & I Co...
Understanding Backlinking for SEO: The DOs and the DON’Ts 22 Aug 2012 | 08:00 pm
When I talk with prospects and clients our conversations usually include standard SEO topics such as keyword phrases, content strategy, competitor analysis, social media, analytics, and the one topic ...
8 SEO Benefits of Pinterest in your Web Presence 26 Jul 2012 | 03:07 am
Just when you thought you had your social media strategy and web presence under control, yet another social networking site is becoming mainstream. Seven months ago it was Google+, now it’s Pinterest ...
